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Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast

Get actionable ideas, insight & inspiration to turn your real estate career into a life of freedom. Real Estate Uncensored delivers 3 live shows/wk showing you how to blend the latest high-tech and high-touch prospecting, sales and marketing strategies to grow your real estate business. Featuring interviews with mega agents like Joshua Smith, Jeff Cohn, Brett Tanner, Greg Harrelson, Jeff Latham, Aaron Wittenstein, Marti Hampton and many more. You’ll learn how to make 100+ calls/hr, how to use prospecting systems and scripts to sell 500 homes/yr, how to bring homes to market & actually get them sold, how to run high-tech open houses & much more. Co-hosted by Greg McDaniel, the "Junior Grandmaster" / Bay area Realtor, and Matt Johnson, partner in Elite Real Estate Systems / founder of Pursuing Results, a podcast PR + production firm.
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Now displaying: October, 2020
Oct 29, 2020

The real estate climate is changing drastically, and many industry professionals are anxious to know what the future of the business looks like. We’re lucky to be in an industry that offers a ton of flexibility and there are still many ways to make money. 

 

Buying foreclosable tax liens is a great avenue for maximizing our income in a shifting market. The problem is, not enough people know how to do these deals effectively and we end up missing out on massive opportunities.

 

What are so many people doing wrong when it comes to buying tax liens, and what should we be doing instead? Where should we be looking for the deals in the first place?

 

In this episode, Founder of Tax Lien Alliance, Todd Ashton shares the secrets to successfully buying tax liens and how to get started with as little as $5,000. 

 

Stick to the four key steps of a successful tax lien investment: find, vet, evaluate, and verify. -Todd Ashton

 

Three Things You’ll Learn in This Episode

  • The mistake we make when looking for foreclosable tax liens:

    Avoid auctions at all costs. They may seem like a great way to find deals, but there’s too much competition to find anything well-priced and worthwhile. 

  • How to get trained eyes on the property:

    Vetting and evaluating a property is non-negotiable to successfully purchase a property. Reach out to local Realtors for their opinions before proceeding with an investment. 

  • How to raise funds to buy tax liens:

    When we’re looking for deals in the right places, we don’t need much capital in the first place. That said, offerings like LendingTree give people the opportunity to raise funds when necessary.

 

Guest Bio

Todd Ashton is an internationally renowned educator with more than a decade of experience, and the Founder of Tax Lien Alliance. In addition to teaching people how to properly invest in tax liens and deeds, Todd is an active real estate investor himself. In his capacity as a real estate coach and mentor, Todd has an impressive network of successful investors and friends including among others, Robert Kiyosaki, Robert Allen, and Russ Whitney. 

 

To find out more about Todd, visit:

https://www.taxlienalliance.com/ 

 

You can also email him directly at todashton@gmail.com

Or text him on 801 358 1496 

 

To find out more about Gene, head to genevolpe.com

 

And to connect with Greg, go to

https://www.facebook.com/greg.mcdaniel.739

https://www.instagram.com/gregmcdanielreu/?hl=en

Or call or text him on 925 915 1978 

Oct 21, 2020

Most of us have wished for a referral-based business at some point in our careers, but what stops us from making that a reality is the fear of asking

The thing is, we don’t need to ask at all. In fact, to get the best results we should avoid doing that altogether. 

How can we get more referrals without asking for them? Why do we need to approach referrals differently than we would marketing or prospecting?

In this episode, podcast host, speaker, and author of Generating Business Referrals Without Asking, Stacey Brown Randall shares the approach we should be taking to referrals. 

 

Your list of referral sources is the biggest asset your business has. -Stacey Brown Randall

 

Three Things You’ll Learn in This Episode

  • Why we need to know who our referral sources are:

    Knowing where our past referrals have come from is a game-changer. Once we’ve identified who is sending potential clients our way, we need to do whatever we can to protect our relationship with the source. 

  • What we should be asking our past clients to do:

    Don’t get too caught up in not asking for anything. While we shouldn’t be asking for referrals, requesting testimonials and reviews is a great way to boost our marketing. 

  • How to respond when we do get referrals:

    Thanking a referral source with a handwritten note is non-negotiable, but don’t panic if that step has been missed in the past. Simply reach out to the source and apologize for not thanking them earlier.

 

Guest Bio

Stacey Brown Randall is the Chief Referral Ninja Master. Since learning how to generate referrals without asking for them in her own business, Stacey is determined to help other business owners do the same. She offers online programs, 1-on-1 VIP coaching and presentations, and is also the author of Generating Business Referrals Without Asking. On top of that, Stacey uses her podcast, Roadmap to Grow Your Business, to help agents build thriving businesses without becoming sales experts or hustlers.

 

To find out more, visit:

https://www.staceybrownrandall.com/ 

http://growthbyreferrals.com/

https://www.staceybrownrandall.com/quiz/

 

Links mentioned in this episode:

https://www.staceybrownrandall.com/41/ 

http://ghostpostr.com/ 

 

To contact Greg, head to 

https://www.facebook.com/greg.mcdaniel.739

https://www.instagram.com/gregmcdanielreu/?hl=en

Or call him on 925 915 1978

 

And to get a copy of Matt’s book, visit: 

Microfamousbook.com

Oct 20, 2020

Paying for online leads has been a norm in our world for a while, so it only makes sense that agents and team leaders start investing in systems that make lead follow up easier as well.

Automated follow up is a great way to connect with leads, without spending hours cold calling. The question is, can we still come across as authentic when we aren’t reaching out ourselves? 

Something else we need to think about is how paying for leads and lead follow up fits in with the bigger trend towards squeezed commissions. Is turning to an automated system a viable option for agents who are already seeing smaller profit margins? 

In this episode, we’re diving into automated follow up and explaining why now is the time for agents to embrace it.

 

We’re about to step into a time where you can buy leads and something that handles them for you. -Matt Johnson

 

Three Things You’ll Learn in This Episode

  • How to stay authentic while using automated systems:

    Automated follow up doesn’t need to be generic and impersonal. Using a platform like KleverLeads allows agents to send customized communication so our messages sound exactly like us.

  • Why authenticity is vital regardless of our follow-up methods:

    No matter how we choose to follow up with leads, the most important thing to remember is honesty and transparency. When we’re clear on how we want to run our businesses, the right people will be drawn to us.

  • How to invest in automated follow up when commissions are getting smaller:

    Shrinking profit margins are enough to scare most agents, but we don’t need to respond by expecting lower commissions. Instead, start preparing to do more deals.

 

Links mentioned in this episode:

https://www.klevrleads.com/

http://www.realestatesalessolutions.com/ 

https://www.contactjunkie.com/

https://buildingastorybrand.com/ 

 

To connect with Greg, head to

Gregmcdaniel.com 

https://www.instagram.com/gregmcdanielreu/?hl=en

https://www.facebook.com/greg.mcdaniel.739

Or call him on 9259151978

 

To find out more about Matt’s book, visit

Getmicrofamous.com

 

And to subscribe to your Youtube channel, go to:

https://www.youtube.com/channel/UC0H2WkhUrZeUXxa2FxG8IyQ 

Oct 15, 2020

By now, we’re all aware video is the most popular content on social media. However, what we might not know is that the massive benefits of using video don’t need to be limited to Facebook and Instagram.

People respond to video in a ton of different spaces, and if we can learn how to incorporate it into every aspect of our marketing, we’ll see huge results.

How can we start using video in the ways our competitors aren’t? Aside from the traditional platforms, how should we be sharing video content with current clients, prospective leads, and everyone in between?

In this episode, multiple best selling author and master trainer and coach, Lisa B shares how to take advantage of everything video has to offer. 

 

If you’re nervous about being on camera, set yourself up so you’re comfortable. The most important thing is to start! -Lisa B

 

Three Things You’ll Learn in This Episode

How to ensure our videos get as many eyeballs as possible:

Repurposing content is key, so don’t stop at sharing videos to one platform. We should be putting our videos onto our websites, using them in our offices, and giving them to clients, leads, and vendors on memory sticks. 

How to use video to introduce our teams:

Let’s face it, long-winded, typed out staff profiles can be boring. Use video to let agents introduce themselves in their own words, all while keeping the audience more engaged. 

Why we should be using video testimonials:

People are more likely to work with us when they know we’ve helped people with similar needs and wants as them in the past. Ask a wide range of past clients to document their positive experiences with us and share them with leads via email.

 

 

 

Guest Bio

Lisa B is a real estate coach, trainer, and speaker. With over 2 decades in the real estate industry, Lisa is passionate about helping agents overcome objections to Auctions, Open Houses, Vendor Paid Advertising, and virtually anything else thrown their way. Lisa is also the author of 6 books including Secret Agents: How the Top Real Estate Agents List More, Sell More & Dominate the Market!, And Real Estate Agents: What You Need to Know Now! Lisa is also the host of the Let’s Talk Real Estate Podcast and The Lisa B Show Podcast. 

 

To find out more, go to:
http://lisab.com.au/

https://realestatetrainingcommunity.com.au/

https://www.linkedin.com/in/lisab007?originalSubdomain=au 

 

To get in contact with Greg head to:

https://www.facebook.com/greg.mcdaniel.739

https://www.instagram.com/gregmcdanielreu/?hl=en

Or call or text him on 925 915 1978

 

And to get a copy of Matt’s book, visit:

http://microfamousbook.com/ 

 

Other links mentioned in this episode: 

https://animoto.com/

https://promo.com/?utm_content=wp_lp_promo-videos-v3_logo

https://issuu.com/

https://www.amazon.com/Tascam-Stereo-Portable-Digital-Recorder/dp/B004OU2IQG

https://www.mycoachmonica.com/ghostpostr

Oct 13, 2020

As agents serving clearly defined marketplaces, many of us feel glued to our location. However, we don’t need to stay in one place to get big results. In fact, there’s no reason we shouldn’t be able to work from anywhere in the world. 

Shifting our focus to cold calls means we can pass deals onto other agents. By sticking to just one part of the transaction process, we give ourselves the freedom to travel without compromising our clients’ experience. 

Still, many agents might find this difficult to believe. Is it possible to connect effectively when we’re in different time zones? Are we likely to get any objections from leads when they find out we won’t be handling their entire transaction? 

In this episode, lead listing agent at Team Synergi and co-host of the Toe-2-Toe podcast, Jennifer Murtland shares how to cold-call effectively, no matter where we are. 

 

Everybody should learn how to cold call. That way, you can refer everything out without worrying about dealing with clients or price reductions. -Jennifer Murtland

 

Three Things You’ll Learn in This Episode

 

  • How to overcome the fear of cold calling:

    Many agents are afraid to cold call, period. The best way to get past this is by remembering rejection isn’t personal, and most of the people we’re calling don’t know who we are anyway! 

  • How to navigate time zones when cold calling from the other side of the world:

    Discipline is key. We have to stick to the same working hours as we would in our regular marketplace, no matter where we are in the world.

  • How to smoothly transition clients to other agents:

    Set the expectation from the start by simply using “we” and “us” in conversation, rather than “me” and “I”. Doing this lets the client know more than one agent is on our team and available to them. 

 

 

Guest Bio

Jennifer Murtland is the lead listing agent at Team Synergi. A seasoned agent with over a decade of experience in the industry, she is also a co-host on the Toe-2-Toe podcast, alongside Monica Weakley. Jennifer is also an author at Inman

 

To find out more, head to:
https://www.linkedin.com/in/jennifermurtland-14583b4 

https://twitter.com/teamsynergi?lang=en

https://www.facebook.com/pg/toe2toepodcast/posts/

https://toe2toepodcast.podbean.com/e/episode-45-do-you-really-need-a-crm/

https://www.inman.com/author/jennifer-murtland/

 

To connect with Greg, go to 

https://www.instagram.com/gregmcdanielreu/?hl=en

https://www.facebook.com/greg.mcdaniel.739

Or call him on 925 915 1978

 

And to get a copy of Matt’s book, visit http://microfamousbook.com/


Other links mentioned in this episode:
https://www.ted.com/talks/jia_jiang_what_i_learned_from_100_days_of_rejection?language=en

Oct 8, 2020

No matter what’s going on in the world, it always seems that the rich get richer. Isn’t it time we follow their lead and do what the wealthy have done for years? 



What are the rich doing with their money that we aren’t? How can we put their tried-and-tested methods to work in our own lives?



The answer is simpler than most of us would think. All it takes is a small tweak, and a willingness to accept that we’ve been lied to all along.

 

In this episode, America’s #1 Money Mentor and host of the Real Estate Money School podcast, Chris Naugle returns to the show to explain how we should be using our money. 

 

Three Things You’ll Learn in This Episode

 

The first step towards making more money:

The path to wealth begins when we stop giving our money to everyone else. We’ve been trained to think we need to give up control of our finances, but it’s time to take our power back. 

Why we need to forget the piggy bank myth:

Money isn’t supposed to lie stagnant, so don’t just park it and leave. To make the most of our money, we have to make it move by investing, loaning it out, buying real estate, or paying off debts. 

How to work like the wealthy:

The rich aren’t using typical bank accounts, they’re using specially designed whole life policies through established, mutually-owned insurance companies. However, not all insurance companies offer these, so be careful to avoid setting something up that won’t bring any results.

 

 

Guest Bio

Chris Naugle is widely known as America’s #1 Money Mentor. Over the past 2 decades he has built and owned 16 companies, and his businesses have been featured in Forbes, ABC, and House Hunters. Today, he is the co-founder and CEO of FlipOut Academy™, founder of The Money School™, and Money Mentor for The Money Multiplier. Chris is also the author of Mapping Out the Millionaire Mystery and The Private Money Guide

 

To find out more, head to:

https://www.chrisnaugle.com

https://www.chrisnaugle.com/resources/

 

To get in touch with Gene, head to http://www.genevolpe.com/

To find out more about Matt’s book visit http://microfamousbook.com/

And to connect with Greg McDaniel,  go to https://www.facebook.com/greg.mcdaniel.739?hc_ref=ARQqltx3bukeFqsDzgHPWZ-zdLpNrXIHHCwK-PdENoRg8FlhuhgoDVzOMwQ9k5igRpA&ref=nf_target

Follow him on Instagram https://www.instagram.com/gregmcdanielreu/?hl=en

Or call or text him on 925 915 1978

Oct 6, 2020

Technology and social norms have given us an opt-out of difficult conversations, and most agents jump at the chance to avoid uncomfortable topics. However, if we want to maximize our results, we have to be willing to dive into unsettling discussions. 

As more people lean into text messages to convey tough realities, communicating in-person has become an art form. We have to master the art of talking about potential challenges with our clients, face to face.

Still, a lot of us simply lack confidence. How can we become more comfortable with having uncomfortable conversations? Does sharing hard truths with our clients make us more likely to fail or succeed?

In this episode, founder and CEO of Club Wealth®️, Michael Hellickson joins us to discuss how to approach tough topics, especially right now. 

 

Having tough conversations will revolutionize your business. -Michael Hellickson



Three Things You’ll Learn In This Episode 

 

How to make difficult conversations less awkward for everyone involved:


Simply not making eye contact is a great way to ease the pressure of an uncomfortable situation. Create a matter-of-fact dialogue with minimal eye contact to avoid embarrassment all-round. 

 

Why we need to stop fearing fallout from hard truths:
Our clients are happiest when they get what they want, so don’t be afraid to tell them about anything standing in their way. It’s easier to engineer a solution when all the cards are on the table.

 

How honesty helps build trust from our earliest interactions:


Cliche as it may sound, honesty is the best policy. Being upfront with our clients from day one shows them we have their best interests at heart.

 

Guest Bio

Michael Hellickson is the Founder and CEO of Club Wealth®️, the #1 Coaching Company in the World in the Team space. Having started his career in real estate before even graduating high school, Michael has over two decades of experience. He is also considered by most to be the #1 short sale expert in the world. Throughout his career, Michael has been featured on several national television radio programs, including among others The Dave Ramsey Show and The Fox Business Network. Michael is passionate about sharing top tips with agents, and is also the host of the ClubWealth®️ TV podcast. 

 

To find out more, head to:
https://www.facebook.com/groups/clubwealth

https://clubwealth.com/

https://clubwealth.com/tv/

Oct 1, 2020

2020 has brought about a lot of changes, and many of us have been left feeling concerned about what the future holds. With so much uncertainty around us, how can we even begin to plan for the coming years?

While it’s understandable to feel uneasy during this period, it’s important to remember that there is always opportunity in chaos. Where are those opportunities now, and how can we take advantage of them?

As we enter uncharted territory, how much of what we already know will stay relevant? 

In this episode, CEO of EXIT Realty, Tami Bonnell shares what we can expect to see in the industry for the next 5 years. 

 

If you really want to command respect, you have to be the solution. -Tami Bonnell

 

Three Things You’ll Learn in This Episode

 

 

How to make the most of technology in the years to come:

Leveraging technology will be non-negotiable for the foreseeable future, but we can’t rely on Zoom calls and virtual open houses alone. Use technology in conjunction with traditional elements of the business (like relationship building) to see results. 

 

Why we need to keep our approach simple:

Most of us overcomplicate real estate, but at its core, this is a relationship-based business. Stop panicking at the thought of completing transactions and focus on having genuine conversations and offering value instead. 

 

The importance of paying attention to the consumers’ needs:

This isn’t only a scary time for agents, our clients are nervous too! Listen to what they’re saying and find the best way forward for them. Being the solution is the only way we’ll survive. 

 

 

 

Guest Bio

Tami Bonnell is the CEO of EXIT Realty. Having sold her first house at the age of 13, Tami has spent over 3 decades in the industry. In 2019 she was recognized as one of the top 200 most powerful and influential people in residential real estate by Stefan Swanepoel, as well as one of the top 10 women leaders. Tami is also an internationally renowned speaker and an information junkie.

 

To find out more, head to:

https://exitrealty.com/

https://www.linkedin.com/in/tamibonnell

 

You can also download Tami’s digital business card by texting TAMI to 85377 

 

To find out more about Gene, head to http://www.genevolpe.com/

 

Connect with Greg on Facebook at https://www.facebook.com/greg.mcdaniel.739?hc_ref=ARRoNrGGpL7m_Dzv2vrosy06JpKFMTedDTgw6INvxBHZ7XQ770RD8YnCTgd8lTT4kxU&ref=nf_target

Or call or text him on 925 915 1978

 

And to get a copy of Matt’s book, head to http://getmicrofamous.com/

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