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Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast

Get actionable ideas, insight & inspiration to turn your real estate career into a life of freedom. Real Estate Uncensored shows you how to blend the latest high-tech and high-touch prospecting, sales and marketing strategies to grow your real estate business. Featuring interviews with mega agents and influencers like Jeff Cohn, Lars Hedenborg, Greg Harrelson, Jeff Latham, Aaron Wittenstein, James Rembert, Nick Sakkis, Marki Lemons-Ryhal and many more. You’ll learn how to use social media to attract ideal clients, build your personal brand online, use prospecting systems and scripts to sell 500 homes/yr, bring homes to market & actually get them sold, run high-tech open houses & much more. Co-hosted by Greg McDaniel, the "Junior Grandmaster" and a Bay area Realtor, and Matt Johnson, agency owner, podcaster and author of MicroFamous.
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Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast
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Now displaying: July, 2020
Jul 30, 2020

It’s normal to have ideas about what we can and can’t do, but often those theories do more harm than good. The stories we tell ourselves about our abilities have the power to hold us back. 

 

Storytelling is human nature, so not only agents fall into the trap. Luckily for us, stories can always be rewritten.

 

How can we start telling the types of stories that encourage us to keep pushing for great results? Can we get our clients to rethink the narratives they’ve told themselves about their ideal homes?

 

In this episode, co-owner of RealEstateCoach.com, Byron Van Arsdale shares how to reframe the stories we tell ourselves. 

 

Once we acknowledge that our self-limiting beliefs are stories we tell ourselves, we give ourselves the opportunity to rewrite them. -Byron Van Arsdale

 

Three Things You’ll Learn in This Episode

 

Why we need to stop framing rejection as a closed chapter

Rejection isn’t the end of a discussion, it’s the start of one. When clients seem unimpressed with one or two features of a home, ask how they’d get around the obstacle. Even if their own stories suggest they can’t move past it, asking the right questions can get them to rethink that. 

 

How to stop worrying about self-imposed limitations

Stop obsessing about what we might not know and start thinking about the client’s needs. Even those new to real estate will see great results by focusing on the transaction itself. 

 

The importance of listening more and talking less

Instead of going into appointments trying to showcase everything we know about a property and real estate in general, ask questions. Our job is to get clients closer to their dream, but we can only do that when we know what the dream is. 

 

 

Guest Bio

Byron Van Arsdale is the co-owner of RealEstateCoach.com. He is a Master Certified Coach and communication specialist with over two decades of experience as a business and real estate professionals coach. In addition to coaching, Byron is the author of No More Lame Conference Calls, as well as audio training programs including Executive Conference Call Leadership, 16 Secrets to a Great Conference Call, and 19 Best Practices of Teleclass Leadership, among others. Byron is also the CEO of Lead Great Meetings and Managing Director at TeleClass4U.com, LLC. 

 

To find out more about Byron, head to:

https://realestatecoach.com/about/

https://www.linkedin.com/in/byronvanarsdale 

https://www.amazon.com/Byron-Van-Arsdale/e/B005PC7FEC%3Fref=dbs_a_mng_rwt_scns_share

 

Books mentioned on this episode:

Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller

https://www.amazon.com/Building-StoryBrand-Clarify-Message-Customers/dp/0718033329

Psycho-Cybernetics by Maxwell Maltz https://www.amazon.com/Psycho-Cybernetics-Updated-Expanded-Maxwell-Maltz/dp/0399176136

 

To contact Greg, send him a DM on Facebook https://www.facebook.com/greg.mcdaniel.739

 

And to get a copy of Microfamous, head to 

https://microfamousbook.com/now/

https://www.facebook.com/getmicrofamous

 

Jul 23, 2020

Given everything that’s happened in 2020 so far, many of have slipped into a low-grade depression. Since the start of quarantine, social media has become a battleground fuelled by negativity. Luckily, as some businesses start to reopen, there are opportunities to start sharing good news on our platforms once again.

That being said, most of us are still holding onto what our lives used to look like, which makes things even harder. 

How can we pull ourselves out of the daze? How can we recreate a sense of normalcy in these abnormal times? In this episode, we share how we can pull ourselves out of the daze and adapt to the new normal. 

 

Maintain a sense of normalcy by replicating the feeling of a productive space in your home. - Matt Johnson

 

Three Things You’ll Learn in This Episode

 

How to stay active
Gyms closing doesn’t mean we have to neglect our fitness. Take regular walks and runs around the neighborhood to boost positivity and expel some energy.

 

How to create a workspace at home 
Many of us used to enjoy working from offices or coffee shops, but that option may no longer be available to us. We can replicate those productive spaces by researching what they look like and building a similar setup in our own homes. 

 

The importance of consuming the right content
Listening to educational podcasts can help us get our minds back into business mode. By rethinking the present situation, we can channel our energy into creativity.

Jul 10, 2020

Don’t be fooled by mainstream news reports that claim the markets are doing well, we’re on the cusp of a global recession like we’ve never seen before. That being said, this doesn’t need to be an obstacle: if we learn to think like the wealthy, we can turn this into an opportunity.

 

Where should we be looking to invest our money right now, and what should we be avoiding? Is now the time to play it safe, or should we use this time to be creative?

 

There is so much we don’t know about how money works, so it’s up to us to stop relying on traditional sources of information and look for knowledge ourselves.

 

In this episode, investor and money mentor, Chris Naugle shares his predictions for our money in 2020, and how to take back control of our finances. 

 

A lot of people are scared to get into real estate, but it’s the best place to put your money right now. -Chris Naugle

 

Three Things You’ll Learn in This Episode

 

  • Avoid the markets
    It’s not wise to invest in stocks right now. Instead, look for alternative places to put money. Real estate is always a good option; look into single family units and rentals. 

  • Consider the trends
    Brick and mortar businesses have already become something of the past, so be mindful of this before investing in commercial property. However, there are opportunities for these spaces to be used in new ways, such as converting malls into housing. 

  • Take back control
    Everything we’ve been taught about money revolves around giving up our control. We need to take back control and stop giving other people power over our finances. We can do this by paying ourselves first.

 

Guest Bio

Chris Naugle is America’s #1 Money Mentor. He is the co-founder and CEO of FlipOut Academy, founder of The Money School and Money Mentor for The Money Multiplier. Chris is an innovator and visionary in wealth-building and real estate, and hosts the Real Estate Money School Podcast. He is also the host of HGTV’s Risky Builders, and author of The Private Money Guide and Mapping Out the Millionaire Mystery

 

To find out more about Chris, head to:

www.chrisnaugle.com 

 

Books mentioned on this episode:

Change the Way You See Everything: Through Asset-Based Thinking by Kathryn D. Cramer and Hank Wasiak https://www.amazon.com/Change-Way-You-See-Everything/dp/B000MKYKIG

 

Jul 2, 2020

Video has been the most popular content on the internet for years now, so anyone who hasn’t taken advantage of the medium yet needs to get started as soon as possible. While it’s natural to feel nervous sharing content at first, remember that confidence grows with time.

 

Video puts us in front of our audience better than any other medium, helping us build trust with potential clients over time and build a social media following. However, that following doesn’t have to stay online.

 

How can we use video and social media to build offline relationships? What are the unintended consequences of sharing our truths online?

 

In this episode, Florida Realtor and social media powerhouse, Stevie Hahn shares how to build offline friendships using online platforms. 

 

Three Things You’ll Learn in This Episode

 

Nurture over time

Social media is a great way to nurture relationships over the long term. When our followers are constantly seeing videos of us, we’re more likely to be top of mind when they need our services. What we do now will impact us in 6 months time. 

 

Be consistently authentic

Often, what holds people back from sharing video content is the fear of not looking or sounding perfect. However, what draws people to us is our authenticity. As long as we post consistently and stay true to ourselves in our videos, our audience will stay engaged with us. 

 

Take it offline

Social media is a great way to create connections with people, but those relationships don’t have to stay online. Reach out to the people interacting with the content we share and make plans to see them in person. This shows the audience that we’re real people and offers a great networking opportunity. 

 

Guest Bio

Stevie Hahn is a Realtor at Exit Real Estate Gallery and a social media powerhouse. She has been featured on HGTV’s Beachfront Bargain Hunt Renovation, Babeswhihustle.com and has been voted the #3 Realtor in Jacksonville on social media. Stevie specializes in providing her clients with a responsive, stress-free, VIP-style experience.

 

To find out more about Stevie, head to:

www.exitrealestategallery.com

www.steviehahn.com

https://www.instagram.com/soldbystevie/?hl=en

https://www.facebook.com/soldbystevie/

https://www.linkedin.com/in/soldbystevie

https://www.youtube.com/channel/UCyn8Y_NxSYoYhKyxc85fDPA

 

Resources mentioned on this episode:

https://www.canva.com/

How to Win Friends & Influence People by Dale Carnegie

https://www.amazon.com/How-Win-Friends-Influence-People/dp/0671027034

https://coffeecontracts.com/

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