Social media is vital for success in the real estate industry today, and posting video content in particular is non-negotiable. What kind of content should we be including in our videos- and how can we become more comfortable on camera in the early stages? Should our videos be strictly professional, or is authenticity more important? On this episode, founder of DigitalNatives Inc., James Rembert, and owner and founder of Amplified Marketing Group, Nick Sakkis share their insights on video, social media and the future of the real estate industry.
Nationally, we can’t compete with online competitors. But on a hyperlocal stage, we can give them hell. -James Rembert
Takeaways + Tactics
To stay ahead of new competitors like Zillow, we have to embrace social media. Start getting comfortable with sharing videos, because they’re non-negotiable for success. We need to speak about hyper-locally relevant topics, and build confidence by being ourselves. The real estate industry is going to feel a lot of changes thanks to the internet, but if we stay up-to-date with social media while staying true to ourselves, we don’t need to agonize over it.
Nick Sakkis is the owner and founder of Amplified Marketing Group. He is passionate about marketing and sales, and enjoys any opportunity to teach agents and entrepreneurs how to promote their brands. Nick is a paid advertising specialist with a keen interest in the social media world and digital space.
To find out more about Nick, visit
You can also find him on social media with the name @NickSakkis
Find him on YouTube at https://www.youtube.com/channel/UCx_sKLMKBCCgAA8RLPoJDsg
James Rembert, also known as ‘Zillow Killer’, is the founder of DigitalNatives Inc. He is a trained marketing strategist and talented designer with a background as a Realtor. James is the creator of the wildly successful online course, HyperLocal Domination, which is aimed at teaching real estate professionals how to build a real estate focused marketing agency from scratch.
To find out more about James, head to:
Often, agents lose out on deals when clients think they can buy or sell their properties more easily on their own. How can we make sure our clients know we’re offering a service worthy of their business? What part of our inner game do we need to tweak to start delivering the kind of value that takes us to the top of the game? On this episode, we discuss why offering value is vital for sustained success.
If you think a buyer is trying to cut you out of a deal, get them on the phone. Don’t tell them things: ask them things. Get them to think about aspects they’ve never considered and they’ll realize why they need a buyer’s agent. -Matt Johnson
Takeaways + Tactics
There’s an easy way to stop ourselves from being cut out of deals. If we just knuckle down and offer clients amazing value, we’ll become an obvious choice. Get clients to start thinking differently about real estate, and we’ll position ourselves as authority figures in the market. Most importantly, we need to believe we’re capable of it. Our inner game affects every part of our lives- let’s start believing we’re capable of delivering great value.
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