Info

Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast

Get actionable ideas, insight & inspiration to turn your real estate career into a life of freedom. Real Estate Uncensored shows you how to blend the latest high-tech and high-touch prospecting, sales and marketing strategies to grow your real estate business. Featuring interviews with mega agents and influencers like Jeff Cohn, Lars Hedenborg, Greg Harrelson, Jeff Latham, Aaron Wittenstein, James Rembert, Nick Sakkis, Marki Lemons-Ryhal and many more. You’ll learn how to use social media to attract ideal clients, build your personal brand online, use prospecting systems and scripts to sell 500 homes/yr, bring homes to market & actually get them sold, run high-tech open houses & much more. Co-hosted by Greg McDaniel, the "Junior Grandmaster" and a Bay area Realtor, and Matt Johnson, agency owner, podcaster and author of MicroFamous.
RSS Feed Subscribe in Apple Podcasts
Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast
2024
March
February
January


2023
December
November
October
September
August
July
June
May
April
March
February
January


2022
December
November
October
September
August
July
June
May
April
March
February
January


2021
December
November
October
September
August
July
June
May
April
March
February
January


2020
December
November
October
September
August
July
June
May
April
March
February
January


2019
December
November
October
September
August
July
June
May
April
March
February
January


2018
December
November
October
September
August
July
June
May
April
March
February
January


2017
December
November
October
September
August
July
June
May
April
March
February
January


2016
December
November
October
September
August
July
June
May
April
March
February
January


2015
December
November
October
September
August
July
June


Categories

All Episodes
Archives
Categories
Now displaying: March, 2021
Mar 25, 2021

Real estate is a relationship business, so if we want to make maximum impact, we have to create genuine connections with our database. The question is, how?

What are the most successful agents in the business doing differently from the rest of us? How are they building the type of relationships that bring in a ton of business?

Are their daily routines drastically different from ours, and how can we adapt our strategies for better results?

In this episode, the CEO of KlevrLeads, Jake Wolfe returns to the show to talk about relationships. 

 

Three Things You’ll Learn in This Episode

  • The best time to reach out to leads

    Whether we’re cold calling or sending a text, we’re most likely to get better results when we communicate before noon. Structure the workday so reaching out is the first thing on the to-do list.


  • How to connect with new clients

    When it comes to the personal versus professional debate, it all comes down to preference, but it is possible to do both. If we stay authentic to who we are while maintaining professionalism, we can build a relationship without getting too close for comfort.


  • Why there’s no need to fake it ‘til we make it

    We don’t need to pretend to be anything we’re not because our knowledge and industry expertise makes us valuable. We have to focus on being educators and stop worrying about everyone else’s perception of us.

 

Guest Bio

Jake Wolfe is the co-founder and co-developer of next-generation lead gen and communication software, KlevrLeads. An executive marketing expert, Jake is passionate about helping real estate professionals maximize their impact in their market through tools like custom audience development, geofencing, and predictive analytics. 

To find out more, go to:
https://www.klevrleads.com

https://www.linkedin.com/in/jake-wolfe-983a12199 

 

To connect with Gene go to genevolpe.com

And to connect with Greg, call 925 915 1978

Or visit 

https://www.instagram.com/gregmcdanielreu/?hl=en 

https://www.facebook.com/greg.mcdaniel.739?hc_ref=ARSoTfQTEJaCfR4HVBoaFV4R2siYTTR_EVvSkjd1J_vKLkW_rtwZ6iI2fzAr_yXi8kE&ref=nf_target

Mar 19, 2021

The saying, “All work and no play makes Jack a dull boy” speaks volumes for those of us constantly hustling to reach our goals. We adopt the mindset that we have to suffer to achieve, and as a result, we lose sight of other meaningful aspects of our lives. 

But what if there was a way we could be successful in our business and thrive in our personal lives? How do we find joy and value in our everyday routine, and simplify our lives? 

In this episode, CEO and Owner of Latham Realty Unlimited, Jeff Latham, shares how he simplified his business so he could have more free time in his day-to-day life. As a result, he’s gained more peace, acquired more mental energy, and made more money.

 

Three Things You’ll Learn in This Episode 

  • How simplifying your business can lead to a more joyful life
    Eliminating certain responsibilities from our daily workload allows us to be more present and focus on important relationships that bring us happiness in our lives.

  • Why closing open loops is necessary for productivity
    Open loops occupy mental space hindering our creativity in other areas and ultimately, limiting freedom. Closing them gives us the freedom to work on other tasks or simply rest our minds.

  • How to make more money without sacrificing personal freedom & mental energy
    We can make more money when we pull higher-value levers as opposed to more, lower-value levers. This gives us the work satisfaction we’re looking for, along with the freedom to live as we want.

 

Guest Bio

Jeff Latham is the owner and CEO of Latham Realty Unlimited. With over 14 years of experience, Jeff offers his clients a one-stop-shop: from extensive marketing campaigns to in-house moving and construction companies. 

 

To find out more and to connect with Jeff, go to:

https://www.lathamrealtyunlimited.com/

https://www.facebook.com/Lathamator

 

Or contact him directly at:

jeff@lathamre.com 

(425) 345-4920

 

To work with Gene, go to:

https://genevolpe.com 

 

And for a copy of Matt’s book, visit:

https://getmicrofamous.com

Mar 11, 2021

When it comes to social media marketing, both paid ads and organic content have their merits. However, the average newbie agent won’t have piles of cash to spend on ads, so organic marketing is a brilliant starting point. 

The only question is, how do we do it right? What does successful organic marketing look like, and how can we start implementing it in our businesses?

Once we are in a position to pay for ads, should we move on from organic content altogether?

In this episode, digital marketing consultant, Nick Sakkis, and social media expert, Coach Kyle Draper, join us to talk about organic content. 

 

Three Things You’ll Learn in This Episode

  • The one thing stopping us from creating viral social media content

    There’s no one set path to creating viral content, but there is a way to guarantee we don’t create it, and that’s by not posting anything at all. Stop procrastinating and share video content today!

  • What to talk about on social media

    As real estate professionals, we have access to industry knowledge that most people just don’t. Pay attention to the questions people are asking and use them to create a video for social media that adds value to viewers.

  • What happens to cold calling in the age of social media marketing

    Cold calling is important, but we shouldn’t be pouring all our time and energy into it. If we’re spending 3 hours each day making calls, cut that down to 2 and spend the additional hour on content creation.

 

Guest Bio

Nick Sakkis is the Founder and Big Kahuna at the Nick Sakkis Amplified Marketing Group. A digital marketing consultant, Nick is passionate about teaching and training about digital marketing and sales. He also loves any opportunity to share his expertise and add value to others, and in addition to being featured on a range of podcasts, in 2017 he started a Facebook group geared towards helping agents and entrepreneurs learn all the tips and tricks he’s learned over the years. 

 

To find out more, go to:

https://getamplifiedmarketing.com/ 

https://www.nicksakkis.com/

https://www.linkedin.com/in/nick-sakkis-26999816

https://www.facebook.com/nicksakkismarketing 

 

Kyle Draper is a social media coach and national speaker. As the Creator of Content Compounding, he is a special media expert and specializes in helping Realtors, lenders and entrepreneurs grow their businesses organically, without needing to spend money buying leads. Coach Kyle is the host of The Social Media Mindset podcast. 

 

To find out more, visit:

https://www.kyledraper.com/

https://www.facebook.com/CoachKyleDraper/

https://www.youtube.com/channel/UC86WaoQV1AV1gw7-G8Ps50Q

https://www.instagram.com/coachkyledraper/?hl=en 

https://www.linkedin.com/in/coachkyledraper

https://podcasts.apple.com/us/podcast/the-social-media-mindset/id1552573627 

 

And to find out more about the Spin for NDSS Facebook group mentioned in this episode, go to:

https://www.facebook.com/groups/223195136165037

Mar 5, 2021

Working with high-profile clients can seem intimidating, but it doesn’t need to be. Whether we’re dealing with celebrities or our existing clientele, at the end of the day, we’re doing the same job. However, there are some things we need to take stock of before diving into the high-end real estate world.

What are the major differences between celebrity clients and everyone else? Do athletes and business pioneers have entirely different challenges?

How can we serve a high-end market without ending up at a client’s beck and call?

In this episode, Bestselling author and Operating Principal at the Brokerage House, Aaron Rian returns to share his top tips for working with high net worth clients. 

 

Three Things You’ll Learn in This Episode

  • Why working with high-net-worth clients is EASIER
    High-end and luxury clients have more experience playing ‘the game’. They know what a transaction looks like, and that means they don’t need their hands held.

  • How to show up to appointments with high-end clients
    Most of us would think a suit and tie are the way to go for appointments with prominent clients, but that’s not always the case. It’s more important to dress like our clientele if we want to create stronger connections with them.

  • What sets the luxury consumer apart from everyone else
    High-net-worth clients understand hustle, and they respect it when they see it. Don’t be afraid of overstepping the mark or doing ‘too much’, because most of the time, an affluent buyer will respond best to that mindset.


Guest Bio

Aaron Rian is the Operating Principal at The Brokerage House. With a clientele consisting of mostly athletes, corporate executives, and high-net-worth individuals from around the world, Aaron is one of the best-known real estate agents in the nation. In addition to being featured in a range of publications including USA Today, The Wall Street Journal, and Top Agent Magazine, Aaron is also the author of the bestselling Out Front: The Art of Closing a Deal, and the host of the Expand, Dominate & Profit podcast. 

To find out more, visit:
https://www.thebrokeragerealtors.com/team/aaron-rian/

https://www.instagram.com/aaronrian/?hl=en

https://podcasts.apple.com/us/podcast/expand-dominate-profit/id1436676537 

To connect with Greg, visit:
https://www.facebook.com/greg.mcdaniel.739?hc_ref=ARS5oascEkid8KZ2Fl1qzNuWAQd8ME-0nsHvE9R5Y_Wr61sbbCP6Pykv9EXQlnpRUBM&ref=nf_target

https://www.instagram.com/gregmcdanielreu/?hl=en 

Other links mentioned in this episode:
https://www.klevrleads.com/

1