Real estate is a relationship business, so if we want to make maximum impact, we have to create genuine connections with our database. The question is, how?
What are the most successful agents in the business doing differently from the rest of us? How are they building the type of relationships that bring in a ton of business?
Are their daily routines drastically different from ours, and how can we adapt our strategies for better results?
In this episode, the CEO of KlevrLeads, Jake Wolfe returns to the show to talk about relationships.
Three Things You’ll Learn in This Episode
Guest Bio
Jake Wolfe is the co-founder and co-developer of next-generation lead gen and communication software, KlevrLeads. An executive marketing expert, Jake is passionate about helping real estate professionals maximize their impact in their market through tools like custom audience development, geofencing, and predictive analytics.
To find out more, go to:
https://www.klevrleads.com
https://www.linkedin.com/in/jake-wolfe-983a12199
To connect with Gene go to genevolpe.com
And to connect with Greg, call 925 915 1978
Or visit
The saying, “All work and no play makes Jack a dull boy” speaks volumes for those of us constantly hustling to reach our goals. We adopt the mindset that we have to suffer to achieve, and as a result, we lose sight of other meaningful aspects of our lives.
But what if there was a way we could be successful in our business and thrive in our personal lives? How do we find joy and value in our everyday routine, and simplify our lives?
In this episode, CEO and Owner of Latham Realty Unlimited, Jeff Latham, shares how he simplified his business so he could have more free time in his day-to-day life. As a result, he’s gained more peace, acquired more mental energy, and made more money.
Three Things You’ll Learn in This Episode
Guest Bio
Jeff Latham is the owner and CEO of Latham Realty Unlimited. With over 14 years of experience, Jeff offers his clients a one-stop-shop: from extensive marketing campaigns to in-house moving and construction companies.
To find out more and to connect with Jeff, go to:
https://www.lathamrealtyunlimited.com/
https://www.facebook.com/Lathamator
Or contact him directly at:
(425) 345-4920
To work with Gene, go to:
And for a copy of Matt’s book, visit:
When it comes to social media marketing, both paid ads and organic content have their merits. However, the average newbie agent won’t have piles of cash to spend on ads, so organic marketing is a brilliant starting point.
The only question is, how do we do it right? What does successful organic marketing look like, and how can we start implementing it in our businesses?
Once we are in a position to pay for ads, should we move on from organic content altogether?
In this episode, digital marketing consultant, Nick Sakkis, and social media expert, Coach Kyle Draper, join us to talk about organic content.
Three Things You’ll Learn in This Episode
Guest Bio
Nick Sakkis is the Founder and Big Kahuna at the Nick Sakkis Amplified Marketing Group. A digital marketing consultant, Nick is passionate about teaching and training about digital marketing and sales. He also loves any opportunity to share his expertise and add value to others, and in addition to being featured on a range of podcasts, in 2017 he started a Facebook group geared towards helping agents and entrepreneurs learn all the tips and tricks he’s learned over the years.
To find out more, go to:
https://getamplifiedmarketing.com/
https://www.linkedin.com/in/nick-sakkis-26999816
https://www.facebook.com/nicksakkismarketing
Kyle Draper is a social media coach and national speaker. As the Creator of Content Compounding, he is a special media expert and specializes in helping Realtors, lenders and entrepreneurs grow their businesses organically, without needing to spend money buying leads. Coach Kyle is the host of The Social Media Mindset podcast.
To find out more, visit:
https://www.facebook.com/CoachKyleDraper/
https://www.youtube.com/channel/UC86WaoQV1AV1gw7-G8Ps50Q
https://www.instagram.com/coachkyledraper/?hl=en
https://www.linkedin.com/in/coachkyledraper
https://podcasts.apple.com/us/podcast/the-social-media-mindset/id1552573627
And to find out more about the Spin for NDSS Facebook group mentioned in this episode, go to:
Working with high-profile clients can seem intimidating, but it doesn’t need to be. Whether we’re dealing with celebrities or our existing clientele, at the end of the day, we’re doing the same job. However, there are some things we need to take stock of before diving into the high-end real estate world.
What are the major differences between celebrity clients and everyone else? Do athletes and business pioneers have entirely different challenges?
How can we serve a high-end market without ending up at a client’s beck and call?
In this episode, Bestselling author and Operating Principal at the Brokerage House, Aaron Rian returns to share his top tips for working with high net worth clients.
Three Things You’ll Learn in This Episode
Guest Bio
Aaron Rian is the Operating Principal at The Brokerage House. With a clientele consisting of mostly athletes, corporate executives, and high-net-worth individuals from around the world, Aaron is one of the best-known real estate agents in the nation. In addition to being featured in a range of publications including USA Today, The Wall Street Journal, and Top Agent Magazine, Aaron is also the author of the bestselling Out Front: The Art of Closing a Deal, and the host of the Expand, Dominate & Profit podcast.
To find out more, visit:
https://www.thebrokeragerealtors.com/team/aaron-rian/
https://www.instagram.com/aaronrian/?hl=en
https://podcasts.apple.com/us/podcast/expand-dominate-profit/id1436676537
To connect with Greg, visit:
https://www.facebook.com/greg.mcdaniel.739?hc_ref=ARS5oascEkid8KZ2Fl1qzNuWAQd8ME-0nsHvE9R5Y_Wr61sbbCP6Pykv9EXQlnpRUBM&ref=nf_target
https://www.instagram.com/gregmcdanielreu/?hl=en
Other links mentioned in this episode:
https://www.klevrleads.com/
With people moving out of big cities across the country, there’s never been a better time for agents to redefine their strategies. Is there a way to take advantage of the mass urban exodus
Which agents stand to gain the most from the migration, and does anyone stand to lose?
More importantly, how should we be reaching out to our databases to build the necessary connections to turn this period into our most profitable one yet?
In this episode, we’re sharing our marketing tips ahead of the move- plus, a surprise guest appearance by Las Vegas Realtor, Arnee Dodd!
Three Things You’ll Learn in This Episode
With 2021 well underway, most agents are thinking about how to take their business forward, and something that pops up in most conversations is the Clubhouse app.
For those of us who don’t already know about the app, what is Clubhouse, and what has it done to get the real estate industry so excited?
Is this really a tool that can take us to the next level, or is it a soon-to-fade gimmick? Most importantly: how can we use it in our businesses?
In this episode, we’re discussing the pros and cons of the app that’s taken the industry by storm in the first two months of the year.
Three Things You’ll Learn in This Episode
Divorce is an incredibly sensitive experience, but the reality of our society is that it exists, and in most cases a marital home will end up being sold. As real estate professionals, we can be on hand to help, but we have to approach it the right way.
Divorce sales come with a ton of nuances, and as agents we need to be aware of those before diving into the niche. What do we need to know before getting started, and what could stop us from carving out a space for ourselves?
How can we position ourselves as divorce real estate specialists without coming across as insensitive to the people going through it, and where do we even begin to look for leads?
In this episode, family law real estate expert, Laurel Starks shares how to make divorce sales a part of our business while staying respectful to our clients every step of the way.
Three Things You’ll Learn in This Episode
Guest Bio:
Laurel Starks is a recognized court-appointed expert and trained neutral party in family law cases involving real estate matters. Her focus on divorce-related real estate has led to over $200 million in sales volume throughout Southern California and she is often regarded by her peers as the pioneer of the divorce real estate niche. Laurel has advised, consulted, and testified in hundreds of divorce cases, facilitating the sale of real property, as well as providing fair market valuation reports and testimony thereto. She is a national speaker on topics pertaining to real estate in family law. Attorneys, judges, and other legal professionals have come to rely on Laurel’s knowledge, judgment, integrity, as well as her ability to explain complex real estate matters to those affected by them. Laurel is the author of The House Matters in Divorce and Divorcing The House, and she has been recognized by Inman News as both an Inman Innovator and an Inman Influencer.
To find out more, go to:
https://www.getdivorcecertified.com/
https://www.thedivorceniche.com/
https://www.amazon.com/Divorcing-House-Understanding-Could-Should-Keep/dp/1936268973
https://www.amazon.com/House-Matters-Divorce-Untangling-Financial/dp/1936268450
And for a copy of the free handbook mentioned in this episode, text "Free" to 833-425-7018
You can also email:
Connect with Gene @GeneVolpe on Clubhouse
The market may be doing relatively well at the moment, but a dip is inevitable at some point. The question we should be asking ourselves is, are we ready for it? The wealthy most certainly are.
Throughout time, the rich have managed to maintain control over their money, no matter the circumstances. What are they doing that the rest of us aren’t, and what’s stopping us from following their lead?
Where are so many of us going wrong with our investments in the first place?
In this episode, America’s #1 Money Mentor, Chris Naugle returns for part 2 of what the rich are doing to get richer.
Three Things You’ll Learn in This Episode
Guest Bio:
Chris Naugle is America’s #1 Money Mentor. Over the last 20 years, he's built and owned 16 companies, and his businesses have been featured in media platforms including Forbes, ABC, and House Hunters. Today, in addition to being the Money Mentor for The Money Multiplier, Chris is co-founder and CEO of FlipOut Academy™ and founder of The Money School™. Chris is the author of The Private Money Guide and Mapping Out the Millionaire Mystery, and host of the Real Estate Money School podcast.
To find out more, go to:
https://www.chrisnaugle.com
2020 threw a lot of unexpected challenges our way, and even though real estate was deemed essential in most places, many agents are still feeling anxious about what the future holds. However, by reprogramming our bodies and minds, we can overcome our fears and make 2021 our best year yet.
We have more power over ourselves than we realize, and by making necessary tweaks here and there, there’s no reason we can’t achieve anything we set our minds to, no matter what’s going on in the world. What are those tweaks, and how do we implement them in our daily lives?
Is it even possible to switch things up when it already feels like we’ve got too much going on?
In this episode, co-founder and Chief Cultural Officer at eXp Realty, Brian Culhane shares how to reprogram ourselves for better results.
Three Things You’ll Learn in This Episode
Guest Bio:
Brian Culhane is the co-founder and Chief Cultural Officer of eXp Realty. He is passionate about fostering a collaborative community within eXp and has played a vital role in rapid growth into 45 states. Brian is also the CEO of The Culhane Group at eXp, and host of Brian Culhane- The Success Philosopher Podcast.
To find out more and to connect with Brian, go to:
https://www.facebook.com/brianculhane5000/
https://www.linkedin.com/in/brianculhanex
https://anchor.fm/brian-culhane
Or email him at:
To work with Gene, go to:
Genevolpe.com
And for a copy of Matt’s book, visit:
Getmicrofamous.com
Other links, products, and books mentioned in this episode:
With all the challenges we faced in 2020, many people are understandably struggling to feel positive and motivated about the year ahead.
Our routines have suffered significantly, and it can feel hard to reclaim the mindset that allows us to show up effectively as agents. We’re also battling against a tidal wave of negativity from the news and our social media timelines, and that can take a toll on our motivation too.
We have to establish mindsets and routines that help us gain control of our psyche so we can create momentum.
How do we re-establish our routines so we can follow through on the activities that help us achieve our goals? What does it take to go against the grain of negativity?
In this episode, Team Synergi lead listing agent and Toe-2-Toe podcast co-host Jenn Murtland returns to talk about how to dial in our morning routines so we can start our day motivated and in a positive headspace, and why that’s so critical right now.
Three Things You’ll Learn in This Episode
Guest Bio:
Jennifer Murtland is the lead listing agent at Team Synergi. A seasoned agent with over a decade of experience in the industry, she is also a co-host on the Toe-2-Toe podcast, alongside Monica Weakley. Jennifer is also an author at Inman.
To find out more, head to:
https://www.linkedin.com/in/jennifermurtland-14583b4
https://toe2toepodcast.podbean.com/
You can also reach Jenn directly 513.400.1691
The most successful real estate salespeople are prospecting machines who effectively generate leads and convert them into appointments. If we want to grow a business, we have to replicate our prospecting efforts. One of the most powerful ways we can do that is through an ISA.
A thriving inside sales machine is the key to future growth, and for real estate expansion leader, Aaron Rian, it’s the most profitable piece of marketing and the pinnacle of his business.
How do we hire and train ISAs who can replicate our prospecting results? How can we turn the skills we gained in previous careers into unique value in real estate?
In this episode, entrepreneur, real estate expansion leader, bestselling author, and podcast host of Expand, Dominate & Profit, Aaron Rian shares how he runs the ISA model at a high level.
Three Things You’ll Learn in This Episode
When you run the ISA model, you have to give yourself a cushion to account for the leads that don’t go anywhere. You can expect anything from 25% to 30% of those leads to be cancels, reschedules, and no-shows. Tracking and understanding those percentages can make our results more predictable.
If we want our ISAs to successfully reproduce the results we get on the phone, we have to set expectations from day one and create clarity around the benchmarks they have to reach to have a successful day. When they know what number they need to hit in order to be successful for that day, they can go towards that goal.
Aaron Rian found a way to bring his past experience of owning a call center into real estate. It allowed him to capitalize on something he knew really well which he leveraged into his real estate career. Many people have background skills in other areas that they are ignoring because they are trying to follow what other people are doing. If we leverage those skills, we can create unique value.
Guest Bio:
Aaron Rian is an entrepreneur, bestselling author, operating principal at The Rian Group Real Estate, and podcast host of Expand, Dominate & Profit. He is one of the most well known and successful real estate agents in the nation. Aaron’s clientele consists mostly of athletes, corporate executives, and high net worth individuals from around the world.
To get in touch, send an email to arian@brokeragerealtors.com, and subscribe to Expand, Dominate & Profit on Apple Podcasts.
The economy we knew pre-COVID no longer exists, and many people who once lived in the city to be closer to work and schools are now doing everything remotely. All this has contributed to urban flight on a grand scale, so it’s time for agents to switch up their strategies.
We’re seeing a massive shift in what the consumer wants out of their home, and as real estate professionals, it’s our duty to help them find the property that best suits their new needs. What can we do to assist city homeowners in relocating to the suburbs or rural areas?
How long will the mass exodus last, and what does the move away from cities mean for property owners, both residential and commercial?
In this episode, the author, residential real estate expert, and host of the eRealEstateCoach Podcast, Jim Remley shares how to respond to urban flight as agents and community leaders.
Three Things You’ll Learn in This Episode
Take a look through every marketing piece we share and scan for the word ‘relocations’. If it’s not already there, add it in, stat! We have to let urban clients know we’re on hand to help them leave the city.
Start reaching out to Realtors in nearby urban markets. By building great relationships with the agents in feeder markets now, we’ll be the first people they think of when a client decides to relocate.
Linkedin offers a ton of opportunities for lead generation because it lets us see where people work. Look for people working remotely and reach out to see if they would be interested in relocating to the market we serve. It may sound like a long shot at first, but we’re bound to get a response from someone.
Guest Bio
Jim Remley is an industry superstar, author, and nationally recognized expert in the field of residential real estate. In addition to being the Principal Broker at John L. Scott Real Estate and founder of Luxury Home Council, Jim is the President of erealestatecoach.com, where he has coached thousands of top producers to create financial freedom and work-life balance. Jim is also the host of the eRealEstateCoach Podcast.
To find out more, go to:
http://erealestatecoach.com/
To listen to Jim’s podcast, visit:
https://www.buzzsprout.com/639901
And for his books, head to:
https://www.amazon.com/Jim-Remley/e/B001JS8ICY%3Fref=dbs_a_mng_rwt_scns_share
To connect with Gene, go to:
Genevolpe.com
For a free copy of Matt’s book, go to getmicrofamous.com/free
And for a hardcopy version, go to https://www.amazon.com/MicroFamous-Become-Famously-Influential-People/dp/1734410302/ref=sr_1_1?crid=1133ZEIV1XYH8&dchild=1&keywords=microfamous+matt+johnson&qid=1607082901&sprefix=microfamo%2Cdigital-text%2C404&sr=8-1
And to contact Greg, email him at greg@gregmcdaniel.com
Or text him on 925 915 1978
Other links mentioned in this episode:
Timcast IRL https://www.stitcher.com/show/timcast-irl
GSD Mode Podcast https://www.gsdmode.com/gsd-mode-podcast-main-website-new
KlevrLeads https://www.klevrleads.com
Despite all the technology available to us, many agents are still using old-school marketing strategies and hoping for above-average results. If we want to dominate our markets, we have to up our game.
The consumer of today is online, and if we aren’t staying in front of them digitally, our competitors will be. To make our mark on the industry, we have to start investing in high-tech solutions that enable us to track our leads all over the internet.
Which technologies will allow us to target our audience wherever they are? How can we use advanced software to stay ahead of our competitors every step of the way?
In this episode, co-founder and co-developer of KlevrLeads, Jake Wolfe shares how to dominate the industry with next-level marketing tools.
Three Things You’ll Learn in This Episode:
The only way to stand out in this business is by becoming ambassadors of our craft. We have to stay top of mind for everyone in our database, and the best way to do that is by consistently trapping our leads in retargeting pixels.
The biggest players in every industry are using geofencing to target their databases wherever they are, and agents should follow suit. By taking advantage of geolocating services to earmark where our leads are spending time, we can ensure they’re constantly surrounded by our ads.
Everyone in our market is competing for the same leads, so we have to put pressure on our competition. Advanced software like KlevrLeads makes this possible by targeting our competitors’ leads with advertising that dissuades them from doing business with anyone but us.
Guest Bio:
Jake Wolfe is the co-founder and co-developer of KlevrLeads, a next-generation lead gen and communication software. Passionate about helping real estate professionals make their mark on the industry using tools like predictive analytics, custom audience development, and geofencing, Jake is an executive marketing expert.
To find out more, go to:
https://www.klevrleads.com
https://www.linkedin.com/in/jake-wolfe-983a12199
Mention Real Estate Uncensored when signing up to pay just $500 once-off for an advanced tracking website
To connect with Matt and to get a copy of his book, go to:
Getmicrofamous.com
facebook.com/getmicrofamous
https://podcasts.apple.com/us/podcast/microfamous/id1401111217
To find out more about Gene,visit:
Genevolpe.com
And to contact Greg, call or text him on:
925 915 1978
Links mentioned in this episode:
As most entrepreneurs will attest, profitability doesn’t happen overnight. In order to make money, we have to put a ton of money, time, and energy into our projects, but what if that wasn’t the case?
Buying businesses means we don’t have to go through the process of building a company from the ground up. However, many of us haven’t even considered purchasing established businesses because we simply don’t know how to do it.
How can we get started with acquisitions, and how can we be sure we’re buying the right companies? How can we afford to buy a business in the first place?
In this clip, co-founder of Unconventional Acquisitions, Ryan Snow shares everything we need to know before buying a business.
Look at the biggest expense your business has and ask yourself ‘what if I owned the company I’m outsourcing to?’ -Ryan Snow
Things You’ll Learn in This Episode
Guest Bio:
Ryan Snow is a sales leader, business coach, teacher at heart, and the #1 Best-Selling co-author of The Miracle Morning for Salespeople. In addition to being a trainer, mentor, and speaker at Explosive Sales Growth, Ryan is also the co-founder of Unconventional Acquisitions. Geared towards assisting people interested in purchasing small businesses, Unconventional Acquisitions shares proven methods to find, negotiate, structure, and fund purchases with little or no cash of their own.
To find out more, go to:
http://buyasmallbiz.com/
https://www.explosivesalesgrowth.com/about-ryan/
https://www.linkedin.com/in/ryansnowteam
And to get 20% off the course mentioned in this episode, use the Discount Code ‘Uncensored 20 Off’ at http://buyasmallbiz.com/
To get a copy of Matt’s book, head to:
Getmicrofamous.com
To contact Greg, email him at greg@gregmcdaniel.com
Or text him on 925 915 1978
And to connect with Gene, go to:
Genevolpe.com
https://www.facebook.com/genevolpemedia/
https://www.linkedin.com/in/genevolpe
https://www.instagram.com/thegenevolpe/
Books mentioned in this episode:
Profit First by Michael Michalowicz https://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making-ebook/dp/B01HCGYTH4
The Millionaire Real Estate Agent by Gary Keller, Dave Jenks and Jay Papasan https://www.amazon.com/Millionaire-Real-Estate-Agent-About/dp/0071444041
The 80/20 Principle by Richard Koch https://www.amazon.com/80-20-Principle-Secret-Achieving/dp/0385491743
The Star Principle by Richard Koch https://www.amazon.com/Star-Principle-Richard-Koch/dp/0749929626
80/20 Sales and Marketing by Perry Marshall https://www.amazon.com/80-20-Sales-Marketing-Definitive/dp/1599185059
We’re living in strange times, and lately it feels like doom and gloom has become everyone’s go-to state. When did negativity become our default, and how can we make the shift from pessimism to positivity?
A lot of the time, negativity comes down to mindset, and all it takes to get out of a funk is a willingness to change the way we think. We have to train our brains to be more optimistic, but how?
What can we do to inject a more positive energy into our lives and get rid of the gloom for good?
In this episode, Master Certified Coach and CEO of RealEstateCoach.com, Bernice Ross returns to the show to share how to rewire our minds and pave the way for more positivity.
Your brain can’t focus on more than one thing at a time, so choose to focus on what you’re grateful for. -Bernice Ross
Three Things You’ll Learn in This Episode
Guest Bio
Bernice Ross is a Master Certified Coach with over 3 decades of real estate sales experience, and the CEO of RealEstateCoach.com. A nationally syndicated columnist at Inman News, she is also the author of 6 books. Bernice holds a Doctorate in Educational Psychology from the University of Southern California.
To find out more, go to:
https://realestatecoach.com/
https://realestatecoach.com/about/
https://www.inman.com/author/berniceross/
And to get access to the courses mentioned in this episode, go to:
https://realestatecoach.com/training/list-sell/
https://realestatecoach.com/products/newagent/
To get $100 off, use the promo code ‘McDaniel’
To contact Gene, go to:
Genevolpe.com
Gvimedia.com
And to get in touch with Greg, go to:
Gregmcdaniel.com
You can also email him at:
Or text him on
925 915 1978
Given everything that’s happened in 2020, most of us are more excited than ever to ring in the new year. 2021 is a fresh start, and it’s up to us to make the most of it.
Planning for the new year in advance is vital if we want to set it up as our best year yet. It’s time to think about what we want to achieve in 2021 and start plotting the steps to achieving it.
How can we zone in on our vision for the year ahead? What can we do now to guarantee 2021 brings us bigger results?
In this episode, host of the GSD Mode Podcast, Joshua Smith shares how visualization and hard work will make our dreams of a booming 2021 a reality.
Never sacrifice what you want most for what you want in the moment. Stay focused on your goals. - Joshua Smith
Three Things You’ll Learn in This Episode
Guest Bio:
Joshua Smith is the owner and host of GSD Mode, the world’s top real estate podcast. As an Arizona Realtor, he has been voted the 30th Top Realtor in America by The Wall Street Journal, and ranks in the top 1% of Realtors worldwide. Joshua is also passionate about helping other Realtors reach their full potential, and mentors over 1000 real estate professionals each year across the US and Canada.
To find out more, go to:
https://www.youtube.com/user/JoshuaSmithAZ
https://www.gsdmode.com/mainpage
https://www.linkedin.com/in/joshuasmithgsd
To find out more about Gene, go to:
Genevolpe.com
And to contact Greg, call or text him on:
925 915 1978
Books mentioned in this episode:
https://www.amazon.com/Eat-That-Frog-Great-Procrastinating/dp/162656941X
https://www.amazon.com/Atomic-Habits-Proven-Build-Break/dp/0735211299
Raising capital is all a game, and it’s one the wealthy have mastered. The trouble is, most people have never been taught the rules of how to play, and that’s where we get left behind.
We may be on the same game board as the wealthy, and we might even be using the same pieces, but until we start adapting their strategies we’ll always be at a disadvantage.
What are the wealthy doing that the rest of us aren’t? How can we change the way we’re thinking about raising capital and set ourselves up for better results?
In this episode, author of Entrepreneurial Money Secrets, Andrew Rey shares how to play the game of wealth and win.
If building wealth is a game, we have to ensure we’re using the right pieces on the board. LLCs, corporate entities, land trusts, and living trusts are all instruments we need to learn to use. -Andrew Rey
Three Things You’ll Learn in This Episode
Guest Bio
Andrew Rey is a credit and business funding expert. Currently serving as the CEO of Flow Business Funding, LLC., Andrew has an extensive background in the business. He is also the best selling author of Entrepreneurial Money Secrets: Unlock the Power of Corporate Credit to Leverage Access to Business Capital and Win. Andrew has an incredible background story, having spent time in prison in his 20s. Determined to use his time productively, Andrew surrounded himself with keen business minds, learning secrets of the wealthy he would never otherwise have learned. Today, he is passionate about sharing that knowledge with others as his way of paying it forward.
To find out more, head to:
https://www.entrepreneurialmoneysecrets.com
https://www.flowbusinessfunding.com/
https://www.linkedin.com/in/andrew-rey
The events of 2020 have separated the real estate industry into two camps. There are agents who are crushing it and taking more market share, while everyone else struggles to get deals and keep their business going.
Even though we’re dealing with the same market conditions and navigating the same challenges, some people are actually thriving.
What most agents could rely on to get business has been removed, leaving the people who have invested in top-of-mind visibility to rise to the top.
We can learn a lot from the agents who are succeeding in today’s market.
They’ve built leverage in their business to maximize what they’re good at, and they’ve maintained a mindset of possibility.
What are top producing agents doing right now and what can we borrow from them to implement into our own businesses? How do we create more freedom by building leverage and delegating what we don’t want to do?
In this episode, BiggerPockets Real Estate Podcast host David Greene returns. We talk about what separates the agents who are thriving in this market from everyone else.
When you understand that real estate isn’t a job, but a business, and that you can choose the role you want to play in that business, you get freedom. -David Greene
Three Things You’ll Learn in This Episode
Guest Bio
David Greene is a nationally recognized authority in real estate, top-producing real estate agent and team leader, best-selling author, and co-host of The BiggerPockets Real Estate Podcast. He has a passion for teaching and helping others grow wealth through real estate. In 2016, David started the "David Greene Team" and became the CEO of the top-producing Keller Williams East County team. He has won multiple awards for production and teaches agents how to excel in building their business. An active real estate investor, David owns single-family properties across the county, shares in apartment complexes, notes, shares in note funds, and flips houses. He has been featured on CNN, Forbes, and HGTV.
To learn more about David’s books visit https://biggerpockets.com/newbooks.
The events of 2020 have caused such a drastic interruption to the norm, and many agents responded with fear and inaction. But on the other side of the fear are agents who are having the best year of their entire career.
Even though the market is different, there’s still a lot of opportunity to gain market share and do more business. This isn’t the time to hide and wait for the storm to blow over, this is the time to be more active and visible. The willingness to take action is what’s separating the agents who are dominating from everyone else.
What should every real estate agent be doing in this market? How do we make sure we stay top of mind? In this episode, host of the Massive Agent Podcast, Dustin Brohm returns. We discuss how to thrive in today’s real estate market and dominate while everyone else is dormant.
Three Things You’ll Learn in This Episode
Guest Bio
Dustin Brohm is the host of the Massive Agent Podcast and Co-Founder of the Industry Syndicate real estate podcast network. Dustin was a finalist for the 2019 Inman Innovator of the Year Award and he has spoken on stage at Gary Vaynerchuk’s Agent2021, Inman Connect, HousingWire, and more. He is a columnist for HousingWire and has been a Realtor in Salt Lake City, Utah since 2011.
To find out more about Dustin, visit https://massiveagentpodcast.com/.
We may not be seeing as many people in person anymore, but there’s never been a better time to connect and build relationships.
Thanks to social media platforms like Facebook, there are more opportunities than ever before to grow our spheres, nurture relationships, and even generate referrals. By employing the right strategies, we can reach out in a way that gets people to know, like, and trust us.
What content should we be sharing to connect with our audiences on a deeper level, and what should we be avoiding altogether? How can we convert our online relationships into real-life transactions and partnerships?
In this episode, Founder of Your Referral Generator, Geoff Talbot shares how to get better results from our Facebook marketing.
Stay in one place and do something consistently, and you’ll start to build a brand. -Geoff Talbot
Three Things You’ll Learn in This Episode
Guest Bio
Geoff Talbot is the Founder of Your Referral Partner, an online course geared towards helping agents build their businesses without cold calling, buying expensive ads, or hustling. Geoff is an expert in digital marketing, passionate about getting agents bigger results through social media.
To find out more about Your Referral Partner and to connect with Jeff, visit:
https://www.facebook.com/geoff.talbot
https://www.linkedin.com/in/geofftalbot
https://www.yourreferralgenerator.com/
To connect with Gene go to
https://www.facebook.com/genevolpemedia/
To connect with Greg, visit
https://www.facebook.com/greg.mcdaniel.739
Or call or text him on 925 915 1978
And to get a copy of Matt’s book, go to
Microfamousbook.com
The real estate climate is changing drastically, and many industry professionals are anxious to know what the future of the business looks like. We’re lucky to be in an industry that offers a ton of flexibility and there are still many ways to make money.
Buying foreclosable tax liens is a great avenue for maximizing our income in a shifting market. The problem is, not enough people know how to do these deals effectively and we end up missing out on massive opportunities.
What are so many people doing wrong when it comes to buying tax liens, and what should we be doing instead? Where should we be looking for the deals in the first place?
In this episode, Founder of Tax Lien Alliance, Todd Ashton shares the secrets to successfully buying tax liens and how to get started with as little as $5,000.
Stick to the four key steps of a successful tax lien investment: find, vet, evaluate, and verify. -Todd Ashton
Three Things You’ll Learn in This Episode
Guest Bio
Todd Ashton is an internationally renowned educator with more than a decade of experience, and the Founder of Tax Lien Alliance. In addition to teaching people how to properly invest in tax liens and deeds, Todd is an active real estate investor himself. In his capacity as a real estate coach and mentor, Todd has an impressive network of successful investors and friends including among others, Robert Kiyosaki, Robert Allen, and Russ Whitney.
To find out more about Todd, visit:
https://www.taxlienalliance.com/
You can also email him directly at toddashton@gmail.com
Or text him on 801 358 1496
To find out more about Gene, head to genevolpe.com
And to connect with Greg, go to
https://www.facebook.com/greg.mcdaniel.739
https://www.instagram.com/gregmcdanielreu/?hl=en
Or call or text him on 925 915 1978
Most of us have wished for a referral-based business at some point in our careers, but what stops us from making that a reality is the fear of asking.
The thing is, we don’t need to ask at all. In fact, to get the best results we should avoid doing that altogether.
How can we get more referrals without asking for them? Why do we need to approach referrals differently than we would marketing or prospecting?
In this episode, podcast host, speaker, and author of Generating Business Referrals Without Asking, Stacey Brown Randall shares the approach we should be taking to referrals.
Your list of referral sources is the biggest asset your business has. -Stacey Brown Randall
Three Things You’ll Learn in This Episode
Guest Bio
Stacey Brown Randall is the Chief Referral Ninja Master. Since learning how to generate referrals without asking for them in her own business, Stacey is determined to help other business owners do the same. She offers online programs, 1-on-1 VIP coaching and presentations, and is also the author of Generating Business Referrals Without Asking. On top of that, Stacey uses her podcast, Roadmap to Grow Your Business, to help agents build thriving businesses without becoming sales experts or hustlers.
To find out more, visit:
https://www.staceybrownrandall.com/
https://www.staceybrownrandall.com/quiz/
Links mentioned in this episode:
https://www.staceybrownrandall.com/41/
To contact Greg, head to
https://www.facebook.com/greg.mcdaniel.739
https://www.instagram.com/gregmcdanielreu/?hl=en
Or call him on 925 915 1978
And to get a copy of Matt’s book, visit:
Microfamousbook.com
Paying for online leads has been a norm in our world for a while, so it only makes sense that agents and team leaders start investing in systems that make lead follow up easier as well.
Automated follow up is a great way to connect with leads, without spending hours cold calling. The question is, can we still come across as authentic when we aren’t reaching out ourselves?
Something else we need to think about is how paying for leads and lead follow up fits in with the bigger trend towards squeezed commissions. Is turning to an automated system a viable option for agents who are already seeing smaller profit margins?
In this episode, we’re diving into automated follow up and explaining why now is the time for agents to embrace it.
We’re about to step into a time where you can buy leads and something that handles them for you. -Matt Johnson
Three Things You’ll Learn in This Episode
Links mentioned in this episode:
http://www.realestatesalessolutions.com/
https://www.contactjunkie.com/
https://buildingastorybrand.com/
To connect with Greg, head to
Gregmcdaniel.com
https://www.instagram.com/gregmcdanielreu/?hl=en
https://www.facebook.com/greg.mcdaniel.739
Or call him on 9259151978
To find out more about Matt’s book, visit
Getmicrofamous.com
And to subscribe to your Youtube channel, go to:
By now, we’re all aware video is the most popular content on social media. However, what we might not know is that the massive benefits of using video don’t need to be limited to Facebook and Instagram.
People respond to video in a ton of different spaces, and if we can learn how to incorporate it into every aspect of our marketing, we’ll see huge results.
How can we start using video in the ways our competitors aren’t? Aside from the traditional platforms, how should we be sharing video content with current clients, prospective leads, and everyone in between?
In this episode, multiple best selling author and master trainer and coach, Lisa B shares how to take advantage of everything video has to offer.
If you’re nervous about being on camera, set yourself up so you’re comfortable. The most important thing is to start! -Lisa B
Three Things You’ll Learn in This Episode
How to ensure our videos get as many eyeballs as possible:
Repurposing content is key, so don’t stop at sharing videos to one platform. We should be putting our videos onto our websites, using them in our offices, and giving them to clients, leads, and vendors on memory sticks.
How to use video to introduce our teams:
Let’s face it, long-winded, typed out staff profiles can be boring. Use video to let agents introduce themselves in their own words, all while keeping the audience more engaged.
Why we should be using video testimonials:
People are more likely to work with us when they know we’ve helped people with similar needs and wants as them in the past. Ask a wide range of past clients to document their positive experiences with us and share them with leads via email.
Guest Bio
Lisa B is a real estate coach, trainer, and speaker. With over 2 decades in the real estate industry, Lisa is passionate about helping agents overcome objections to Auctions, Open Houses, Vendor Paid Advertising, and virtually anything else thrown their way. Lisa is also the author of 6 books including Secret Agents: How the Top Real Estate Agents List More, Sell More & Dominate the Market!, And Real Estate Agents: What You Need to Know Now! Lisa is also the host of the Let’s Talk Real Estate Podcast and The Lisa B Show Podcast.
To find out more, go to:
http://lisab.com.au/
https://realestatetrainingcommunity.com.au/
https://www.linkedin.com/in/lisab007?originalSubdomain=au
To get in contact with Greg head to:
https://www.facebook.com/greg.mcdaniel.739
https://www.instagram.com/gregmcdanielreu/?hl=en
Or call or text him on 925 915 1978
And to get a copy of Matt’s book, visit:
Other links mentioned in this episode:
https://promo.com/?utm_content=wp_lp_promo-videos-v3_logo
https://www.amazon.com/Tascam-Stereo-Portable-Digital-Recorder/dp/B004OU2IQG
As agents serving clearly defined marketplaces, many of us feel glued to our location. However, we don’t need to stay in one place to get big results. In fact, there’s no reason we shouldn’t be able to work from anywhere in the world.
Shifting our focus to cold calls means we can pass deals onto other agents. By sticking to just one part of the transaction process, we give ourselves the freedom to travel without compromising our clients’ experience.
Still, many agents might find this difficult to believe. Is it possible to connect effectively when we’re in different time zones? Are we likely to get any objections from leads when they find out we won’t be handling their entire transaction?
In this episode, lead listing agent at Team Synergi and co-host of the Toe-2-Toe podcast, Jennifer Murtland shares how to cold-call effectively, no matter where we are.
Everybody should learn how to cold call. That way, you can refer everything out without worrying about dealing with clients or price reductions. -Jennifer Murtland
Three Things You’ll Learn in This Episode
Guest Bio
Jennifer Murtland is the lead listing agent at Team Synergi. A seasoned agent with over a decade of experience in the industry, she is also a co-host on the Toe-2-Toe podcast, alongside Monica Weakley. Jennifer is also an author at Inman.
To find out more, head to:
https://www.linkedin.com/in/jennifermurtland-14583b4
https://twitter.com/teamsynergi?lang=en
https://www.facebook.com/pg/toe2toepodcast/posts/
https://toe2toepodcast.podbean.com/e/episode-45-do-you-really-need-a-crm/
https://www.inman.com/author/jennifer-murtland/
To connect with Greg, go to
https://www.instagram.com/gregmcdanielreu/?hl=en
https://www.facebook.com/greg.mcdaniel.739
Or call him on 925 915 1978
And to get a copy of Matt’s book, visit http://microfamousbook.com/
Other links mentioned in this episode:
https://www.ted.com/talks/jia_jiang_what_i_learned_from_100_days_of_rejection?language=en