Pay-per-click lead generation might seem to be the realm of big teams and mega-agents, but it can be accessible to the solo agent if you do it right.
In our latest episode were joined by Pierce Plam, licensed Realtor and founder of Eqquity, who shared simple, actionable advice for setting up your online presence to start generating online buyer leads.
He shared the two types of websites every agent must have, a branded site and a lead capture site, explained the differences and shared how to get a simple branded site up and running quickly for only $5/mo.
He also shared some of the behind the scenes details of lead capture sites and why massive numbers of leads can actually be paralyzing rather than helpful.