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Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast

Get actionable ideas, insight & inspiration to turn your real estate career into a life of freedom. Real Estate Uncensored shows you how to blend the latest high-tech and high-touch prospecting, sales and marketing strategies to grow your real estate business. Featuring interviews with mega agents and influencers like Jeff Cohn, Lars Hedenborg, Greg Harrelson, Jeff Latham, Aaron Wittenstein, James Rembert, Nick Sakkis, Marki Lemons-Ryhal and many more. You’ll learn how to use social media to attract ideal clients, build your personal brand online, use prospecting systems and scripts to sell 500 homes/yr, bring homes to market & actually get them sold, run high-tech open houses & much more. Co-hosted by Greg McDaniel, the "Junior Grandmaster" and a Bay area Realtor, and Matt Johnson, agency owner, podcaster and author of MicroFamous.
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Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast
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Nov 26, 2021

When you’re a new agent learning the ropes, scripts are necessary for building your confidence and communicating effectively, but there’s a huge caveat. If we rely on them too heavily, scripts can actually put prospects off, and get in the way of a genuine, engaging conversation. 

 

What makes your communication sound painfully scripted? How do you make your conversation feel more natural and authentic? 

 

In this episode, we talk about mistakes that make you sound too scripted and what to do instead. 



Three Things You’ll Learn in This Episode 

 

  • Why heavy scripts make us seem less authentic

    How do we make our conversations with prospects more human, authentic and engaging? 

 

  • Why your scripts fall flat with prospects

    When it comes to scripts, what’s more important - perfection or conversation? 

 

  • How to confidently navigate subjects you don’t know

    We don’t have to have an answer for everything to communicate effectively. How do we respond when prospects ask us about an area that isn’t our forte?
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