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Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast

Get actionable ideas, insight & inspiration to turn your real estate career into a life of freedom. Real Estate Uncensored shows you how to blend the latest high-tech and high-touch prospecting, sales and marketing strategies to grow your real estate business. Featuring interviews with mega agents and influencers like Jeff Cohn, Lars Hedenborg, Greg Harrelson, Jeff Latham, Aaron Wittenstein, James Rembert, Nick Sakkis, Marki Lemons-Ryhal and many more. You’ll learn how to use social media to attract ideal clients, build your personal brand online, use prospecting systems and scripts to sell 500 homes/yr, bring homes to market & actually get them sold, run high-tech open houses & much more. Co-hosted by Greg McDaniel, the "Junior Grandmaster" and a Bay area Realtor, and Matt Johnson, agency owner, podcaster and author of MicroFamous.
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Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast
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Now displaying: Page 1
Dec 14, 2023

In a competitive market, it's not just about doing more; it's about doing things strategically to stand out and rise above the rest. The lack of clear strategies may lead to a lack of engagement and hinder our path to maximum success.  

 

Without a clear point of differentiation, we risk blending into the crowded market, making it challenging for clients to choose us over competitors.

 

How can we be more strategic in our real estate business? Is it crucial to identify and understand Key Performance Indicators (KPIs)? Does understanding our personality type actually help us maximize strategy?

 

In this episode, co-founder and CEO of brandRUSSO, brand strategist and public speaker Jaci Russo joins us to talk about how to get more strategic in our businesses, and how our core values and identity can serve as a powerful point of differentiation.

 

You’ll also learn;

  • Crisis communication

  • Why we should share and serve before we sell

  • The impact of being authentic

  • Understanding the competition in the market

 

Guest Bio

 

Jaci Russo, P.C.M. is a Brand Strategist with more than 25 years of experience on a national level in a cross-section of industries. Her experience includes strategic planning, brand management, national product launches, and media management for local, regional, and national clients.

 

Visit https://www.brandstateu.com/ 

Visit https://jacirusso.com/ 

Follow Jaci on Instagram @jacirusso

Find Jaci on LinkedIn @Jaci Russo  

 

Subscribe on YouTube, Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you! 

 

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