Many of us have started using technology as part of our marketing strategies, and pixel tracking has become a major talking point for agents looking to take their businesses into the future. However, is that enough?
While pixel tracking is an important part of 21st century marketing, it’s become the base level everyone should be using. If we truly want to take our businesses into the future, we should be looking into geofencing.
What is geofencing, and how can we start implementing it today? Are there any limitations to the tool? What about the ethical component of it all?
In this episode, Intelligence Manager at KlevrLeads, Paul Enriquez shares how to take advantage of geofencing and everything it has to offer.
Three Things You’ll Learn in This Episode
Paul Enriquez is the Intelligence Manager at KlevrLeads. With decades of experience in the advertising space under his belt, today Paul is an advocate for geofencing and all the benefits it has to offer, and his specialty lies in using data to target customers the right way.
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