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Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast

Get actionable ideas, insight & inspiration to turn your real estate career into a life of freedom. Real Estate Uncensored shows you how to blend the latest high-tech and high-touch prospecting, sales and marketing strategies to grow your real estate business. Featuring interviews with mega agents and influencers like Jeff Cohn, Lars Hedenborg, Greg Harrelson, Jeff Latham, Aaron Wittenstein, James Rembert, Nick Sakkis, Marki Lemons-Ryhal and many more. You’ll learn how to use social media to attract ideal clients, build your personal brand online, use prospecting systems and scripts to sell 500 homes/yr, bring homes to market & actually get them sold, run high-tech open houses & much more. Co-hosted by Greg McDaniel, the "Junior Grandmaster" and a Bay area Realtor, and Matt Johnson, agency owner, podcaster and author of MicroFamous.
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Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast
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Sep 3, 2020

Housing is extremely important both for the economy and for social impact, but many middle and low-income earners simply don’t have the money to make down payments on their dream homes. This stops them from taking the first step towards home ownership. 

 

That being said, there is more than enough assistance available for prospective home buyers without the means to make a deposit. We just need to know where to look. 

 

Where can agents find down payment assistance programs for their clients? What’s holding us back from making our customers’ dreams a reality? 

 

In this episode, Founder and CEO of Down Payment Resource, Rob Chrane shares how to find help for our clients. 

 

Empower your customers with the knowledge that down payment assistance exists. -Rob Chrane

 

Three Things You’ll Learn in This Episode

 

How knowing what help is available keeps house hunting realistic

Knowing exactly what kind of assistance our buyers qualify for helps eliminate the risk of showing them homes they won’t be able to afford. Stay up-to-date with what’s on the table to manage expectations and avoid disappointment. 

 

How agents and LOs can work together to help the client

By letting our mortgage partners know which programs our clients qualify for, we can work together to ensure the buyer gets the best help possible. The great thing is once we pass the relevant information along, our LO does most of the heavy lifting.

 

How to overcome the reluctance of looking into assistance programs

Many agents hold back from exploring down payment programs because it’s a complex process, but it doesn’t need to be. By narrowing down our focus and developing a specialty, we can get the best assistance for our ideal clients.

 

Guest Bio

Rob Chrane is the Founder and CEO of Down Payment Resource. He has over 3 decades of experience as a top producer in the real estate and mortgage finance industries. Rob is passionate about helping eligible home buyers buy eligible properties using hard-to-find down payment programs, and started Down Payment Resource after being frustrated that there was so much money available to buyers, but so little public information. Rob is a volunteer leader in community housing organizations, and has worked on a number of Habitat for Humanity Homes. 

 

To find out more about Rob, head to:

https://downpaymentresource.com/about/leadership/

You can also call or text him on 404 272 7054

Or email him at rchrane@downpaymentresource.com

And info@downpaymentresource.com

 

To connect with Gene, head to http://www.genevolpe.com/

To contact Greg call or text him on 925 915 1978

And for more on Matt, go to https://getmicrofamous.com/

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