The vast majority of agents are going into calls with the best of intentions, but they're still not getting the results they want because they're approaching their conversations all wrong.
Where are so many of us making a mistake with our scripts, and what should we be doing instead? How should we structure a script when we're dealing with friends or family?
In this episode, we're talking about how to talk to people and achieve the outcomes we want!
Three Things You’ll Learn in This Episode
The key to running a successful business that not only pays the bills but truly fulfils us lies in our mindset.
The question is, how can we tweak the way we think so we’re brought closer to our goals? What does the ‘right’ mindset look like, anyway?
In this episode, Dallas/Fort Worth Realtor, Tim Parnell joins us to discuss how to turn our mindsets into something sexy and rock ‘n roll.
Three Things You’ll Learn in This Episode
Guest Bio
Tim Parnell is a licensed Realtor in the Dallas/Fort Worth Area. While he’s only practised as an agent for the last 4 years, he has an extensive background in real estate, having first shown interest after seeing infomercials on TV growing up. His background in the industry includes home remodeling, home owning, real estate investing and home inspections. Tim has also been the host of a real estate podcast.
To find out more, go to:
https://www.linkedin.com/in/timothy-parnell-39a83391/
https://www.timparnelldfw.com/
Or call him directly on 214 734 5131
Most of us got into this business to create freedom for ourselves. The problem is, once we make that a reality, we tend to lose our vision for the future, and as a result, we lose our motivation.
What can we do to regain the excitement we had when we first decided to go down the entrepreneurial path? How can we create an environment that encourages us to think outside the box so we continue to grow for years to come?
In this episode, CEO of Carrot, Trevor Mauch shares how to revive our energy, so we can stay passionate about our businesses.
Three Things You’ll Learn in This Episode
Guest Bio
Trevor Mauch is the CEO of online lead generation hub, Carrot. An established entrepreneur with an extensive track record of building successful businesses, Trevor's true passion lies in building meaningful relationships and finding the true value of things. Trevor is the host of the CarrotCast podcast.
To find out more, go to:
https://carrot.com/guides/energy/
https://go.carrot.com/evergreen-2/
For those of us who have spent years curating our databases, we’re sitting on absolute GOLDMINES. The question is, why are so few of us tapping into them?
Why is it that so many agents are more comfortable making cold calls to absolute strangers than to the people who already know, like and trust us?
In this episode, we’re diving deep into mining our databases and capitalizing off of the connections we’ve already made.
Three Things You’ll Learn in This Episode
If the 2020 run on toilet paper wasn’t evidence enough, the vast majority of people are the furthest thing from prepared for a crisis. How can we change that?
It’ll be a long time before life returns to ‘normal’, so in the meantime, what can we do to equip ourselves both mentally and physically for anything life throws our way? More importantly, how can we stay optimistic while doing it?
In this episode, 5-time bestselling author, Coni Meyers shares how to prepare for the worst, while seeing every single moment as a gift.
Three Things You’ll Learn in This Episode
Guest Bio
Coni Meyers is a crisis management specialist. A 5x bestselling author, her most recent book, When the Unthinkable Happens…Be Prepared, Be Ready! Aims to equip readers with the necessary skills to handle anything life throws their way. Coni is also a leadership clarity strategist, and has over 4 decades of experience in supporting both individuals and businesses.
To find out more, go to:
https://ckmsolutionsgroup.com/
https://www.facebook.com/groups/2774511749269117
https://www.amazon.com/Coni-K-Meyers/e/B00S1U28G0?ref=sr_ntt_srch_lnk_1&qid=1630678076&sr=1-1
The only thing that hurts more than seeing someone in our database choose to work with another agent is seeing them opt to pay a 9% convenience fee to iBuyers when we’re debating dropping our commissions just to stay afloat.
The reality is, tech companies are coming for our business, and getting results while doing it. What can traditional agents do to combat their attempts? Is there a way to beat them at their own game?
In this episode, we’re weighing in on how to not only survive, but thrive in a time when our biggest competitors are big tech companies.
Three Things You’ll Learn in This Episode
Real estate agents are competing for consumer eyeballs with other Realtors, Zillow and venture-backed platforms. If they have to do a Google search to find you, you’ve already lost.
How do you become the first real estate agent they think of before they even do a Google search? By leveraging your position in the community, and becoming the digital mayor of your market.
One agent increased his market share by 30% and grew his sales by 68% by capturing what makes his local area so special. How can you implement this strategy in your own business and neighborhood?
In this episode, we’re joined by entrepreneur, marketer, Vice President of Sales at Veugeler Design Group and partner at The Faces Of, Brain Weiss. He reveals how to gain visibility and authority in your market, and how that can give you an amazing, sustainable business.
Three Things You’ll Learn in This Episode
Guest Bio
Brian is an entrepreneur, marketer, Vice President of Sales at Veugeler Design Group and partner at The Faces Of. The Faces Of is a system for expanding one’s leadership, influence, visibility, relevance, and community reach. The Faces Of has helped agents grow their sales by up 68% over one year and a sales volume by over 61%.
For more information, visit https://thefacesof.com/ and to reach Brian directly send an email to brianw@vdgatl.com.
Real estate is a relationships business, and not only when it comes to our clients. If we can build strong relationships with vendors in our markets, we’re setting ourselves up for unbelievable results.
How can we leverage our relationships with vendors to set ourselves up as the go-to real estate pros in our areas, and how can we translate those partnerships into marketing content? What are the options available to newbie agents who might not have relationships with vendors yet?
In this episode, we’re sharing how to create relationships with local vendors that ensure EVERYBODY wins!
Three Things You’ll Learn in This Episode
To take advantage of Jake’s offer mentioned in this episode, use the promo code: REU Marketing Roundtable
People get into real estate because they’re attracted by the idea of time and money freedom, but unfortunately, most agents get a taste of the time freedom, abuse it and never get a real taste of financial freedom.
What is it that separates those who achieve their biggest goals from everyone else? How can agents stay focused on their dreams and commit to the actions that can make those a reality?
In this episode, serial entrepreneur and host of the Super Agents Live podcast, Toby Salgado shares how to zone in on our wildest aspirations.
Three Things You’ll Learn in This Episode
Guest Bio
Toby Salgado is a serial entrepreneur, author and host of the Super Agents Live podcast. Toby is also an entrepreneur mentor, passionate about helping business owners achieve everything they set their minds to, blasting through their self-imposed limitations in the process.
To find out more, go to:
https://tobysalgado.com/
Agents in every market are developing IDX websites - and that’s exactly why we should avoid them at all costs.
Why are so many real estate pros falling for the trap of an IDX website, and aside from the fact that the online space is saturated as is, why is investing in one a big mistake? What should we invest in instead?
In this episode, we’re going deep on why IDX websites are a bad idea and listing the places where we should be channeling our energies.
Three Things You’ll Learn in This Episode
Most of us see ourselves as free because we’re not shackled in the physical sense, but the reality is, the vast majority of real estate pros (and even human beings, more generally) are living in a constant state of mental prison.
What does that actually mean, and more importantly, how did we get to this point? What is mental prison stopping us from achieving, and is there any way to break free, for good?
In this episode, author of Exit Plan, Michael Morawski shares how to stop getting caught up in the confines of our own minds.
Three Things You’ll Learn in This Episode
Guest Bio
Michael Morawski is a trainer, entrepreneur, public speaker, personal coach and the author of Exit Plan. A real estate industry veteran, Michael is passionate about helping others overcome their self-imposed limitations so they can reach their full potential and pay it forward by making a positive impact. Michael is the Founder of My Core Intentions and the host of the Insider Secrets podcast.
To find out more, go to:
https://mycoreintentions.com/exitplan
Or connect with him on:
https://www.instagram.com/mike.morawski.54/
https://www.linkedin.com/in/michael-morawski
https://www.facebook.com/mycoreintentions
You can also email him directly at
Content creation is the key to successful real estate marketing, so if we’re hoping to see results, it’s time to hop on the bandwagon.
The question is, what type of content is most likely to get us engagement? How can we ensure we’re creating the kind of content our audience even wants to see?
In this episode, we’re going deep on content creation and strategizing ways around the things stopping us from getting started.
Three Things You’ll Learn in This Episode
Agents have used technology to bolster their marketing for years, so it should come as no surprise that tech companies are eager to take back control and get a slice of the pie. The only question is, how can agents compete with them?
Are small teams destined to fail in the face of big business competitors, or do we both stand to win? Just how big of an advantage do iBuyers have, and what do human agents have that tech players don’t?
In this episode, repeat victim of the show and host of the Agent Investor podcast, Tom Cafarella shares how to continue to thrive when tech companies are determined to take the market.
Three Things You’ll Learn in This Episode
Guest Bio
Tom Cafarella is an entrepreneur, speaker, podcaster, coach, and seasoned real estate investor. In addition to being the founder of Ocean City Development, Tom is also the founder/broker of Cameron Real Estate Group, where he leads a team of more than 200 agents serving greater Boston and Massachusetts. Tom is the host of the Agent Investor podcast.
To find out more, go to:
https://m.facebook.com/tommy.cafarella
https://agentinvestor.podbean.com/
https://www.cameronrealestategroup.com/tom-cafarella/
https://www.linkedin.com/in/tom-cafarella-oceancitydevelopment-110835a9/
https://m.youtube.com/channel/UCBaMfwcNTLed8O5XtpRVtfQ
And to connect with your hosts, go to:
Getmicrofamous.com for Matt
https://m.facebook.com/genevolpe for Gene
And call 925 915 1978 for Greg
Most agents make one of 2 mistakes: not creating content at all, or failing to get eyeballs on the content they do share. What can we do to make these oversights a thing of the past?
How much time should be dedicated to creating content, and how can we make sure people are seeing it? Is our only option forking out tons of cash on paid advertising?
In this episode, we’re diving deep on the RIGHT way to use social media marketing in our businesses.
Three Things You’ll Learn in This Episode
Connect with your hosts:
Gene: https://www.facebook.com/genevolpe
https://www.facebook.com/genevolpemedia/
https://www.instagram.com/thegenevolpe/?hl=en
Jake: https://www.klevrleads.com/
Nick: https://getamplifiedmarketing.com/
And call or text Greg on 925 915 1978
There’s no doubt about it: working with listers and sellers is an agent’s best bet in this market. The question is, how can we win those listings against other agents?
What can we do to differentiate ourselves in the eyes of the consumer, and is there a way to mitigate competition from the very start? How can we overcome any and every possible objection?
In this episode, we’re doing a Q&A session on how to win listings in the face of competition and stubborn sellers.
Three Things You’ll Learn in This Episode
Connect with your hosts:
Find out more about Matt at Getmicrofamous.com
And connect with Greg on 925 915 1978 or https://www.facebook.com/greg.mcdaniel.739
Very few (if any!) successful agents manage to have a work-life balance without onboarding an ISA, so if we’re hoping to maximize our businesses without spending every minute of every day working, it’s time to make a hire.
The question is, who should we be hiring? Can we rely on loved ones looking for work, or is that too risky? Is there a ‘right’ time to start looking for recruits?
In this episode, Founder of Res3t LLC and CEO of Digitally Convert, Jeff Coats shares how to leverage ISAs and take our businesses to the next level.
Three Things You’ll Learn in This Episode
Guest Bio
Jeff Coats is the CEO of Digitally Convert, a company dedicated to connecting business owners across industries to find the best ISAs for their needs. Jeff is also the Founder, author, coach, speaker and owner of Res3t LLC. He is passionate about helping people overcome limiting mindsets, so they can become the best versions of themselves- no matter what their backstory may be.
To find out more, go to:
https://www.amazon.com/Res3t-Principles-Guaranteed-Change-Mindset/dp/0692155074
https://www.audible.com/pd/Res3t-8-Principles-Guaranteed-to-Change-Your-Mindset-In-Order-To-Change-Your-Life-Audiobook/B08XD9QG3P
https://www.linkedin.com/in/jcoatsrealestate
Connect with your hosts:
Call Greg on 925 915 1978
Find out more about Jake at Klevrleads.com
And to connect with Nick, go to getamplifiedmarketing.com or go to https://www.instagram.com/nicksakkis/?hl=en
https://www.facebook.com/Nick.J.Sakkis
You can also join his Facebook Group ‘Real Estate Is a Joke’.
Our marketing makes all the difference to our results, but most agents are still going so, so wrong. The question is, how can we get it right?
How can we shake up what we think we know about marketing and paid lead gen so we can start seeing better outcomes and higher incomes? Is there merit in old school strategies, or are they only holding us back?
In this episode, Founder of Credo and online marketing expert, John Doherty shares the approach we should be taking.
Three Things You’ll Learn in This Episode
Guest Bio
John Doherty is the Founder of Credo, a platform dedicated to connecting companies with the best digital marketing providers for their needs. Having spent a decade in the industry, across agencies and inhouse at Zillow Group, John is a digital marketing expert, passionate about helping others take full advantage of everything the online space has to offer.
To find out more, go to:
Connect with your hosts:
To find out more about Matt, visit Getmicrofamous.com
And reach out to Greg on 925 915 1978
Social media branding is more important than we think, and simply being consistent isn’t enough to make us stand out. Where are most of us going so wrong?
How can we take our social media strategy from below-average to next-level awesome? Should we rethink the content we’re already sharing?
In this episode, creator of the Instagram Power Method, Michelle Berman returns to share the social media savvy GUARANTEED to set us apart from everyone else.
Three Things You’ll Learn in This Episode
Guest Bio
Michelle Berman is the CEO of Berman Media PD- hailed by those in the know as the Rolls Royce of Instagram Marketing. The creator behind the Instagram Power Method Course, Michelle is a nationally acclaimed Instagram Coach, passionate about helping real estate and mortgage professionals take their social media to the next level.
To find out more, visit:
https://michelle-berman.mykajabi.com/
https://www.instagram.com/bermanmediasocial/?hl=en
https://www.facebook.com/michelle.berman.75
Connect with your hosts:
Find more about Nick’s Blueprint at:
Getamplifiedmarketing.com
Get a copy of Matt’s book at:
Getmicrofamous.com
Get in touch with Gene at:
https://www.facebook.com/genevolpemedia/
https://www.instagram.com/thegenevolpe/?hl=en
And connect with Greg on:
925 915 1978
As entrepreneurs, most of us have experience with the ‘struggle bus’: the vehicle that keeps us in a loop of pain, depression, and anxiety. The question is, how can we quit buying a ticket?
What routines can help us move forward positively, so external events stop taking us down the rabbit hole to poor mental health? How do we muster up what it takes to stay consistent with those constructive habits?
In this episode, Director of Marketing Operations at Salesmsg, Justin Zimmerman shares how his commitment to run every day for 1000 days got him off his struggle bus.
Three Things You’ll Learn in This Episode
Guest Bio
Justin Zimmerman is the Director of Marketing Operations at Salesmsg. Passionate about educating and enriching other people’s lives, Justin creates SaaS partnerships that build brand awareness and drive sales through agile content creation.
On a personal level, Justin has dedicated himself to a 1000+ day running streak to improve his mental health and show up as the best version of himself, every single day.
To find out more, go to:
https://www.linkedin.com/in/justinzim/
https://www.instagram.com/justinzim.personal/?hl=en
https://www.salesmessage.com/get-started-now
And to get 50% off your first month on Salesmsg, go to:
smsg.work/reu
Connect with your hosts:
Real estate and marketing are a package deal, so what can we do to upgrade our strategies and start seeing bigger results?
Have we been doing social media marketing all wrong, all along? How can we get better at building partnerships both online and offline, and how can we use marketing to consolidate those relationships in the long term?
In this episode, we’re inviting you to a no holds barred Q&A session on everything agents need to know about marketing, partnerships, and more.
Three Things You’ll Learn in This Episode
Connect with your hosts:
https://www.facebook.com/genevolpe
https://www.facebook.com/genevolpemedia/
https://www.amazon.com/MicroFamous-Become-Famously-Influential-People/dp/1734410302
http://getmicrofamous.com/free/
And call or text Greg on 925 915 1978
For buyers and sellers alike, a real estate transaction is an emotional experience. That being said, it’s also a business deal, so as agents, it’s our job to help our clients make the smartest decision possible.
How can we help our clients approach buying or selling a home from a more detached position? Is it even possible to do that? How can agents keep their own emotions out of the equation?
In this episode, veteran agent and 2021 President-Elect of the Greater Boston Association of Realtors, Melvin Vieira Jr shares how to manage the emotions that come with real estate transactions.
Three Things You’ll Learn in This Episode
Guest Bio
Melvin Vieira Jr is the 2021 President-Elect of the Greater Boston Association of Realtors. A veteran agent with 3 decades in the business, Melvin has been holding first-time Homebuyer seminars for more than 17 years, and he is passionate about helping buyers know what to expect. Melvin has been quoted numerous times by the Boston Globe, been recognized in Boston Agent Magazine's 'Who's Who', and the Worchester Business Journal.
To find out more, go to:
https://www.melvinsellsrealestate.com/
www.propertiesforsaleinboston.com
https://www.thevieiragroup.com/
You can also email him at Melvinsellsrealestate@gmail.com
Or call him on 617 283 6003
Few things boost credibility like a TV advertisement, and now that most people have a Smart TV in their homes and view their shows through apps, it’s a real possibility for agents.
How do we get started with Over-the-Top television advertising, and what do we need to know before diving into the deep end? How can agents already scared of video get comfortable with the idea of being on TV?
In this episode, we’re sharing how to take our video marketing to a level higher than our competitors could DREAM of.
Three Things You’ll Learn in This Episode
Social media is a great lead generation tool, but if we want to see great results, we have to use it the right way. How can we start taking full advantage of the platform and put an end to generic, run-of-the-mill posts that never convert for good?
What kind of content is our audience looking for? How can we start serving our followers at a higher level so they come away with more value and we end up with more business?
In this episode, 4-time Bestselling author, renowned keynote speaker, and host of the Social Selling Made Simple podcast, Marki Lemons-Ryhal shares how to take a more personal approach to our social media strategy.
Three Things You’ll Learn in This Episode
Guest Bio
Marki Lemons-Ryhal is a 4-time bestselling author, internationally renowned keynote speaker, and host of the Social Selling Made Simple podcast. A revered educator in the industry, Marki is a real estate cheerleader, passionate about helping Realtors use social media to supersize their businesses. Marki has been featured in Forbes, The New York Times, The Chicago Tribune, and Black Enterprise, among countless other publications thanks to her expertise, and is set to return to speaking engagements in August 2021.
To find out more about Marki, her courses, and her podcast, go to:
https://www.markilemons.com/membership
https://www.markilemons.com/blog
https://www.markilemons.com/shop
https://www.markilemons.com/books
To connect with Greg, call or text him on 925 915 1978
And find out more about Matt at https://getmicrofamous.com/
Buying up tax liens is a great way to make a ton of money with minimal investment, but for many of us, it sounds too good to be true. Is it?
How does buying tax liens work, and does it have any limitations? Are there any deals we should avoid from the get-go, or is the world our oyster? More importantly, how do we get started in the first place?
In this episode, Founder of Tax Lien Alliance, Todd Ashton returns to answer every skeptic’s burning questions.
Three Things You’ll Learn in This Episode
Guest Bio
Todd Ashton is the Founder of Tax Lien Alliance. An experienced real estate investor, Todd is also an internationally celebrated educator, revered for his passion for helping people tap into real estate’s best-kept secret. Todd has mentored several high-profile real estate personalities including Robert Kiyosaki, Dolf DeRoos, and more on tax liens, and it’s safe to say he’s one of the foremost experts on the subject.
To find out more, visit
https://www.youtube.com/channel/UC-_dGra6kFtDa9-iuaZxDCw
You can also call or text him directly on 801 358 1496
Or email him at toddashton@gmail.com
To connect with Greg, call or text him on 925 915 1978
And to find out more about Nick, go to www.getamplifiedmarketing.com
If we're spending thousands on getting our pictures on a bus, we've got our marketing strategy all wrong. Relationship marketing is the way to go, and the great thing is, it doesn’t even need to blow our budgets.
However, the question remains: how do we do relationship marketing right? What are the first steps we should be taking, and how can we reach out to people in a way that comes across as authentic? Is there anything we need to avoid completely?
In this episode, Relationship Marketing Consultant and Trainer, Janice Porter shares how to build genuine relationships that stand the test of time.
Three Things You’ll Learn in This Episode
Guest Bio
Janice Porter is a Relationship Marketing Consultant and Trainer. A former SendOutCards Executive, Janice knows how effective it is to send out real pieces of communication in a time when most people won’t. Passionate about building genuine relationships, she is an advocate for forming real life, long-lasting connections, using tools like LinkedIn and SendOutCards to do it. Janice is the host of the Relationships Rule podcast.
To find out more, go to:
https://janiceporter.com/
https://www.linkedin.com/in/janiceporter/
https://podcasts.apple.com/ca/podcast/relationships-rule/id1467446457
And to take advantage of the offer mentioned in this episode, go to sendoutcards.com/janiceporter