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Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast

Get actionable ideas, insight & inspiration to turn your real estate career into a life of freedom. Real Estate Uncensored shows you how to blend the latest high-tech and high-touch prospecting, sales and marketing strategies to grow your real estate business. Featuring interviews with mega agents and influencers like Jeff Cohn, Lars Hedenborg, Greg Harrelson, Jeff Latham, Aaron Wittenstein, James Rembert, Nick Sakkis, Marki Lemons-Ryhal and many more. You’ll learn how to use social media to attract ideal clients, build your personal brand online, use prospecting systems and scripts to sell 500 homes/yr, bring homes to market & actually get them sold, run high-tech open houses & much more. Co-hosted by Greg McDaniel, the "Junior Grandmaster" and a Bay area Realtor, and Matt Johnson, agency owner, podcaster and author of MicroFamous.
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Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast
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Now displaying: September, 2021
Sep 30, 2021

The vast majority of agents are going into calls with the best of intentions, but they're still not getting the results they want because they're approaching their conversations all wrong.

 

Where are so many of us making a mistake with our scripts, and what should we be doing instead? How should we structure a script when we're dealing with friends or family? 

 

In this episode, we're talking about how to talk to people and achieve the outcomes we want! 



Three Things You’ll Learn in This Episode 

 

  • How to approach business conversations with friends and family

    What's stopping our nearest and dearest from wanting to work with us, and how can we convince them that we're the best fit for the job? 

 

  • The #1 thing to remember when someone is already in talks with another agent|

    How can we get the consumer to see that we're their best bet without saying anything negative about the competition? 

 

  • How to connect with consumers outside of scripted phone calls

    Phone calls are a great way to build connections, but they're just the first step. What else should we be doing?
Sep 28, 2021

The key to running a successful business that not only pays the bills but truly fulfils us lies in our mindset.

 

The question is, how can we tweak the way we think so we’re brought closer to our goals? What does the ‘right’ mindset look like, anyway?

 

In this episode, Dallas/Fort Worth Realtor, Tim Parnell joins us to discuss how to turn our mindsets into something sexy and rock ‘n roll. 

 

Three Things You’ll Learn in This Episode 

 

  • Why mindset matters more than we tend to realize

    What separates the mindset of a millionaire apart from that of everyone else? 

 

  • How to think like a RESPONSIBLE business owner

    When we’re working for someone else, slacking off is met with a swift response. What happens when we’re the ones at the helm? 

 

  • The importance of prioritizing our happiness as entrepreneurs

    Why does loving what we do make all the difference when we’re trying to run successful companies?

 

Guest Bio

 

Tim Parnell is a licensed Realtor in the Dallas/Fort Worth Area. While he’s only practised as an agent for the last 4 years, he has an extensive background in real estate, having first shown interest after seeing infomercials on TV growing up. His background in the industry includes home remodeling, home owning, real estate investing and home inspections. Tim has also been the host of a real estate podcast.

 

To find out more, go to:
https://www.linkedin.com/in/timothy-parnell-39a83391/

https://www.timparnelldfw.com/ 

 

Or call him directly on 214 734 5131

Sep 23, 2021

Most of us got into this business to create freedom for ourselves. The problem is, once we make that a reality, we tend to lose our vision for the future, and as a result, we lose our motivation.

 

What can we do to regain the excitement we had when we first decided to go down the entrepreneurial path? How can we create an environment that encourages us to think outside the box so we continue to grow for years to come?

 

In this episode, CEO of Carrot, Trevor Mauch shares how to revive our energy, so we can stay passionate about our businesses. 

 

Three Things You’ll Learn in This Episode 

 

  • How to reframe what we think we should be doing

    Is it a wise decision to do more of what works, or should we be shifting gears in another direction? 

 

  • The key to assessing what’s draining our energy reserves

    How can we pinpoint the things that are adding to our plates without feeding our souls? 

 

  • Why evergreen content is vital

    What is it that makes evergreen so important, and how can we start creating it?

 

Guest Bio

 

Trevor Mauch is the CEO of online lead generation hub, Carrot. An established entrepreneur with an extensive track record of building successful businesses, Trevor's true passion lies in building meaningful relationships and finding the true value of things. Trevor is the host of the CarrotCast podcast.

 

To find out more, go to:

https://carrot.com/

https://carrot.com/guides/energy/  

https://go.carrot.com/evergreen-2/  

https://carrot.com/blog/category/carrotcast/ 

https://instagram.com/trevor.mauch?utm_medium=copy_link 

Sep 21, 2021

For those of us who have spent years curating our databases, we’re sitting on absolute GOLDMINES. The question is, why are so few of us tapping into them?

 

Why is it that so many agents are more comfortable making cold calls to absolute strangers than to the people who already know, like and trust us?

 

In this episode, we’re diving deep into mining our databases and capitalizing off of the connections we’ve already made. 

 

Three Things You’ll Learn in This Episode 

 

  • How to strike up a conversation with old contacts

    Is it possible (and advisable!) to reconnect with the people in our spheres if we haven’t touched base with them for years? 

 

  • What NOT to do when reaching out to our spheres

    Is there anything we want to avoid entirely when it comes to communicating with our databases?

 

  • The FORD framework for effective reconnections

    How can we guarantee a successful conversation with the people in our databases?
Sep 16, 2021

If the 2020 run on toilet paper wasn’t evidence enough, the vast majority of people are the furthest thing from prepared for a crisis. How can we change that?

 

It’ll be a long time before life returns to ‘normal’, so in the meantime, what can we do to equip ourselves both mentally and physically for anything life throws our way? More importantly, how can we stay optimistic while doing it?

 

In this episode, 5-time bestselling author, Coni Meyers shares how to prepare for the worst, while seeing every single moment as a gift. 

 

Three Things You’ll Learn in This Episode 

 

  • The routine guaranteed to help us stay positive through anything

    How can we strengthen our inner game, so no matter what happens, we’re in the right headspace to tackle our obstacles as they come? 

 

  • How to pinpoint our ‘Crystalline Moments’

    Sometimes, even the hardest experience is a gift from the universe. How can we get into the habit of looking for the good in every crisis? 

 

  • How to prepare for disasters in advance

    What should we be doing to ensure we have all our essentials in place, should the need to evacuate arise?

 

Guest Bio

 

Coni Meyers is a crisis management specialist. A 5x bestselling author, her most recent book, When the Unthinkable Happens…Be Prepared, Be Ready! Aims to equip readers with the necessary skills to handle anything life throws their way. Coni is also a leadership clarity strategist, and has over 4 decades of experience in supporting both individuals and businesses.

 

To find out more, go to:
https://ckmsolutionsgroup.com/

https://www.facebook.com/groups/2774511749269117  

https://www.amazon.com/Coni-K-Meyers/e/B00S1U28G0?ref=sr_ntt_srch_lnk_1&qid=1630678076&sr=1-1

Sep 14, 2021

The only thing that hurts more than seeing someone in our database choose to work with another agent is seeing them opt to pay a 9% convenience fee to iBuyers when we’re debating dropping our commissions just to stay afloat. 

 

The reality is, tech companies are coming for our business, and getting results while doing it. What can traditional agents do to combat their attempts? Is there a way to beat them at their own game?

 

In this episode, we’re weighing in on how to not only survive, but thrive in a time when our biggest competitors are big tech companies. 

 

Three Things You’ll Learn in This Episode 

 

  • The approach we SHOULD be taking as traditional agents

    Is complaining about iBuyers really going to change the situation, or could we be doing something more productive, instead? 

 

  • How to become an educator to our markets

    Traditional agents might not be iBuyers, but we certainly understand their business models. What’s stopping us from using our knowledge to help the consumer navigate the space? 

 

  • The key to staying top of mind

    Big tech companies have massive marketing budgets. How can we compete with them and stay top of mind for our spheres?
Sep 9, 2021

Real estate agents are competing for consumer eyeballs with other Realtors, Zillow and venture-backed platforms. If they have to do a Google search to find you, you’ve already lost. 

 

How do you become the first real estate agent they think of before they even do a Google search? By leveraging your position in the community, and becoming the digital mayor of your market. 

 

One agent increased his market share by 30% and grew his sales by 68% by capturing what makes his local area so special. How can you implement this strategy in your own business and neighborhood? 

 

In this episode, we’re joined by entrepreneur, marketer, Vice President of Sales at Veugeler Design Group and partner at The Faces Of, Brain Weiss. He reveals how to gain visibility and authority in your market, and how that can give you an amazing, sustainable business. 



Three Things You’ll Learn in This Episode 

 

  • How to put your community in the center of your content

    As a real estate agent, people tell you why they want to live in your market and what makes it so special. Why not create content with that?

 

  • Why Brian Weiss focuses on intentionally simple content

    Can we create effective community-driven content without video?

 

  • The strategy that took one agent from 500 to 8000 website visitors

    How can you create authority, relevance, connectedness and visibility in your market by positioning yourself like the human interest of a small town newspaper?

 

Guest Bio

 

Brian is an entrepreneur, marketer, Vice President of Sales at Veugeler Design Group and partner at The Faces Of. The Faces Of is a system for expanding one’s leadership, influence, visibility, relevance, and community reach. The Faces Of has helped agents grow their sales by up 68% over one year and a sales volume by over 61%.


For more information, visit https://thefacesof.com/ and to reach Brian directly send an email to brianw@vdgatl.com.

Sep 7, 2021

Real estate is a relationships business, and not only when it comes to our clients. If we can build strong relationships with vendors in our markets, we’re setting ourselves up for unbelievable results. 

 

How can we leverage our relationships with vendors to set ourselves up as the go-to real estate pros in our areas, and how can we translate those partnerships into marketing content? What are the options available to newbie agents who might not have relationships with vendors yet?

 

In this episode, we’re sharing how to create relationships with local vendors that ensure EVERYBODY wins!



Three Things You’ll Learn in This Episode 

 

  • How to reach out to the top vendors in our markets

    Partnering with great vendors is simple enough if we have experience working with them, but how can newbie Realtors with no existing relationships get a piece of the pie?

 

  • How to tell if a vendor is legit

    How can we be sure the companies we’re referring our clients to are actually doing what they say they will if we haven’t worked with them before? 

 

  • How to create content around our vendors WITHOUT using video

    Is there a way to leverage our relationships with local service providers outside of video content?

 

To take advantage of Jake’s offer mentioned in this episode, use the promo code: REU Marketing Roundtable

Sep 2, 2021

People get into real estate because they’re attracted by the idea of time and money freedom, but unfortunately, most agents get a taste of the time freedom, abuse it and never get a real taste of financial freedom. 

 

What is it that separates those who achieve their biggest goals from everyone else? How can agents stay focused on their dreams and commit to the actions that can make those a reality?

 

In this episode, serial entrepreneur and host of the Super Agents Live podcast, Toby Salgado shares how to zone in on our wildest aspirations. 



Three Things You’ll Learn in This Episode 

 

  • How to get clear on our ‘why’

    We may have an idea of what we want to achieve, but are we committed to the reason behind that desire? 

 

  • How to identify what we’re willing to sacrifice in the name of success

    Reaching our goals always requires some kind of sacrifice. How can we get clarity on what we’re prepared to give up? 

 

  • The importance of investing in ourselves

    We stand to gain a ton by investing in ourselves. The more pressing question is, what do we stand to lose if we don’t?

 

Guest Bio

Toby Salgado is a serial entrepreneur, author and host of the Super Agents Live podcast. Toby is also an entrepreneur mentor, passionate about helping business owners achieve everything they set their minds to, blasting through their self-imposed limitations in the process. 


To find out more, go to:
https://tobysalgado.com/

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