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Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast

Get actionable ideas, insight & inspiration to turn your real estate career into a life of freedom. Real Estate Uncensored shows you how to blend the latest high-tech and high-touch prospecting, sales and marketing strategies to grow your real estate business. Featuring interviews with mega agents and influencers like Jeff Cohn, Lars Hedenborg, Greg Harrelson, Jeff Latham, Aaron Wittenstein, James Rembert, Nick Sakkis, Marki Lemons-Ryhal and many more. You’ll learn how to use social media to attract ideal clients, build your personal brand online, use prospecting systems and scripts to sell 500 homes/yr, bring homes to market & actually get them sold, run high-tech open houses & much more. Co-hosted by Greg McDaniel, the "Junior Grandmaster" and a Bay area Realtor, and Matt Johnson, agency owner, podcaster and author of MicroFamous.
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Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast
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Now displaying: Page 1
Feb 7, 2019

One of the 4 pillars of a successful and sustainable business is after sales follow up and building a referral-based business. If we haven’t been good at our client follow up, what are the steps we need to take to rectify that? How can we evaluate whether our activities are giving us a return on time? What’s a simple system for building more relationships? On this episode, Theresa Barnabei continues to share insights on becoming successful in business, and this time we focus on generating referrals.

Real estate is not a rocket science business, it’s a highly evolved people business. -Theresa Barnabei  

Three Things We Learned

The early indicators of ROI

Production isn’t the only indicator of whether we’re getting a return on investment. There are initial indicators that tell us how well we’re doing. Use the acronym TEEM- Time, Energy, Effort and Money. Take a look at the time, energy, effort and money you’re spending on any one of those things, and evaluate if you’re getting a return on investment.

How to get back in touch with past clients

If you have not stayed in touch with your sphere, write an apology letter. They entrusted us with a life event and falling out of touch with them is unacceptable.

How to get more business

If you want to do more business, you have to get to know and like a lot more people. People will do business with people they know, like and trust. In order for people to get to and like you have to get to know and like them.

 

If you do a good job of keeping in touch with the current clients you have right now, at least half of those clients will come back for repeat business in 4-5 years. It’s all about staying in relationship with these people and getting to know them beyond the transaction. You want to be the person they think about and refer when real estate comes up. The goal of after sale follow up is basically continuing to get to know and like people.  


Rockstar Agent Marketing Toolkit - Featuring our favorite scripts, tutorials and quickstart guides to marketing strategies like Facebook Live, door-knocking, remarketing advertising, open houses and referrals. Get actionable ideas and tactics you can use in your career right NOW.

 

Guest Bio

Theresa is a real estate business coach, educator, author and speaker. She is the founder of Flight Of Your Life Success Coaching With Theresa, TBConsults and Black Card Service. Go to http://www.multiplyyourrealestatebusiness.com/ to get a free copy of Theresa’s book “Multiply Your Business: 10 New Marketing Realities For The Real Estate Industries.”

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