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Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast

Get actionable ideas, insight & inspiration to turn your real estate career into a life of freedom. Real Estate Uncensored delivers 3 live shows/wk showing you how to blend the latest high-tech and high-touch prospecting, sales and marketing strategies to grow your real estate business. Featuring interviews with mega agents like Joshua Smith, Jeff Cohn, Brett Tanner, Greg Harrelson, Jeff Latham, Aaron Wittenstein, Marti Hampton and many more. You’ll learn how to make 100+ calls/hr, how to use prospecting systems and scripts to sell 500 homes/yr, how to bring homes to market & actually get them sold, how to run high-tech open houses & much more. Co-hosted by Greg McDaniel, the "Junior Grandmaster" / Bay area Realtor, and Matt Johnson, partner in Elite Real Estate Systems / founder of Pursuing Results, a podcast PR + production firm.
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Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast
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Feb 11, 2017

What is the difference between the engine of your business and profit maximizers? How do you move yourself up the ladder, and do what makes you the most money? On this episode we talk goal setting for the year ahead, and the questions we’re asking ourselves as we gear up for 2017.

When a goal is crystal clear in your mind, it releases the energy to pursue. -Matt Johnson

Takeaways + Tactics

Review your goals constantly and consistently, it gives you the energy to take massive action.

It’s important to feel the pain of not hitting goals, but equally important to celebrate milestones and feel the pleasure of achievement.

Ask yourself what the highest, most valuable and most leveraged use of your time is, and do more of that.

At the start of the show we talked about overcommitting, and how goal setting can help with clarity. We also shared on the importance of having an engine for your business, and how that connects to your lead gen pillars. We went on to talk about leveraging your time and skills more efficiently. Towards the show we talked about rewards and milestone celebrations.

We also shared on;

  • How to inspire yourself to take massive action
  • How to do less of the tasks that don’t make you the most money
  • 90-day goals and how to connect them to rewards and milestones
  • Why it’s important to have a clear life plan and how to build your business into it

Make a list of things you don’t want to do, that don’t make you money and start cutting them out. -Matt Johnson

We don’t have a boss kicking us down but that also means we have no one patting us on our backs, and that can be lonely. -Matt Johnson

Clarity is an important factor in goal achievement, and that applies to lead gen and business planning. Figure out your one thing and optimize until you reach the point of diminishing returns.  If you build a business around a core, predictable engine you also give yourself room for profit maximizers. Revisit goals regularly and remember to celebrate milestones.

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