On this episode of Real Estate Uncensored, we answered questions from viewers and tackled subjects like presenting your marketing activities to clients, changing scripts when you farm the same area, how to give a client what they value and paying for premium leads.
Value that’s not perceived isn’t received and it’s important to understand what someone perceives as valuable. -Matt Johnson
Takeaways + Tactics
If you’re spending up to $200 per lead, your follow up has to be fast because you might lose that person.
Set yourself apart from every other agent out there by listing the things that you can do above and beyond the standard activities.
People value different things, and as the agent it is your role to pre-qualify these things so you can meet the requirements.
On this episode we discussed:
Sometimes value is the feeling of you caring about the customer’s home. -Matt Johnson
Do the pre-work for the client. Know what the current market conditions are, and know the most likely buyer for their home. -Greg McDaniel