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Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast

Get actionable ideas, insight & inspiration to turn your real estate career into a life of freedom. Real Estate Uncensored delivers 3 live shows/wk showing you how to blend the latest high-tech and high-touch prospecting, sales and marketing strategies to grow your real estate business. Featuring interviews with mega agents like Joshua Smith, Jeff Cohn, Brett Tanner, Greg Harrelson, Jeff Latham, Kirby Skurat, Aaron Wittenstein, Marti Hampton and many more. You’ll learn how to make 100+ calls/hr, how to use prospecting systems and scripts to sell 500 homes/yr, how to bring homes to market & actually get them sold, how to run high-tech open houses & much more. Co-hosted by Greg McDaniel, the "Junior Grandmaster" / Bay area Realtor, and Matt Johnson, partner in Elite Real Estate Systems / founder of Pursuing Results, a podcast PR + production firm.
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Now displaying: Page 1
Nov 14, 2016

As social media continues to become a tool for business, what opportunities does Snapchat have for agents and how can they go about creating content that gets people to take notice? On this episode, we discuss the Snapchat trend and Pinterest with agent and marketing expert Dustin Brohm.

When you’re creating content of any kind, you never want it to be all of one thing, all the time. -Dustin Brohm

Takeaways + Tactics

Social media is about finding the channel that’s right for you and the right content mix.

Snapchat is a great platform to create content you can use multiple ways and feed into other platforms.

If you’re a blogger Pinterest can be a huge driver of traffic, especially when you have high quality photos.

On this episode we discussed;
  • Using Snapchat for brand recognition and showcasing your personality
  • How to create Snapchat stories that stand out and why your content needs to be real
  • How to use Pinterest to drive content generation and traffic
  • How to make it easier for people to find you on Snapchat

Key Quotes 

If you’re telling a story people want to get to the end of, you can make your Snapchat story as long as you want. -Dustin Brohm

Getting instant business from Snapchat depends on whether you’re an influential person in your sphere of influence. -Dustin Brohm

 

Snapchat is valuable because it allows people to really get to know you and, people want content that looks and feels real, not highly polished and produced stuff. They want stories, not advertising. If you’re creating bad content and repeating yourself, your content won’t have an impact. On the other hand, if it’s good, valuable stuff people will definitely watch it.

Guest Bio

Dustin Brohm is a top Salt Lake City REALTOR, nationally-published blogger, smart home expert, entrepreneur, and founder of SearchSaltLake.com; a website & blog serving and educating home buyers and sellers in Salt Lake City, Utah. Dustin loves new technology, and is an expert on using that technology to have the most effective real estate marketing possible. Go tosearchsaltlake.com for more information.

Click here to download your free PDF, Greg’s Favorite Scripts, featuring scripts for buyer and seller lead follow up, price reduction and objection handler scripts and much more.

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