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Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast

Get actionable ideas, insight & inspiration to turn your real estate career into a life of freedom. Real Estate Uncensored delivers 3 live shows/wk showing you how to blend the latest high-tech and high-touch prospecting, sales and marketing strategies to grow your real estate business. Featuring interviews with mega agents like Joshua Smith, Jeff Cohn, Brett Tanner, Greg Harrelson, Jeff Latham, Aaron Wittenstein, Marti Hampton and many more. You’ll learn how to make 100+ calls/hr, how to use prospecting systems and scripts to sell 500 homes/yr, how to bring homes to market & actually get them sold, how to run high-tech open houses & much more. Co-hosted by Greg McDaniel, the "Junior Grandmaster" / Bay area Realtor, and Matt Johnson, partner in Elite Real Estate Systems / founder of Pursuing Results, a podcast PR + production firm.
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Jun 18, 2016

In our latest episode we take a variety of questions and share our takeaways on marketing from our recent interview with Chris Smith, founder of Curaytor.

 

We started with a question on how to write better offers to get your buyer’s offer accepted in a super competitive market. Greg shared a couple strategies for working your price and timing of your offer, as well as some ways to compress timelines to make your offer more attractive.

Then we tackled a big question - What are the first steps toward building a team?

Greg explained that the very first step is figuring out what type of team you want. Rainmaker with some support staff, rainmaker with buyer agents who get leads from you, or CEO type with dedicated buyer agents and listing specialists.

Matt agreed and shared that we have two upcoming guests who tried the standard KW team model, a CEO structure, but then went a completely different direction. They stripped down their business to their strengths and then built small, agile teams around their strengths and their personality. So stay tuned for those interviews!

Then we covered our takeaways from the Chris Smith interviews:

  1. Old school not only works but is getting more effective
  2. Do things that don’t scale
  3. Every lead is an internet lead
  4. Are you open to learning from someone different from you?
  5. Educate your prospects so they get value even if they don’t work with you

We’re all in the relationship business. The more quality relationships we build, the more successful we’ll become. Use social media, content marketing, reviews, success stories and all other marketing tools at your disposal to build relationships first.

Click here to download your free PDF, Greg’s Favorite Scripts, featuring scripts for buyer and seller lead follow up, price reduction and objection handler scripts and much more.

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